---
title: "Microsoft Ads to Google Sheets Connector | OWOX"
canonical: "https://www.owox.com/connectors/free-microsoft-ads-connector-to-google-sheets"
updated: "2026-09-21"
---

# Connect Microsoft Ads Data to Google Sheets

Use Google Sheets as a reporting destination for Microsoft Ads data collected with OWOX Data Marts. Collect Microsoft Ads Data into any data warehouse, then reuse it in Sheets (or Data Studio) for reporting. Or enable AI Insights and deliver ads performance & alerts into chat tools or by email.

[Get Started Free](https://www.owox.com/app-signup)

## Endpoints

## Microsoft Ads Endpoints

[Documentation](https://docs.owox.com/packages/connectors/src/sources/microsoft-ads/readme/)

3 Microsoft Ads endpoints you can import. Each lands in its own table in your warehouse.

*   [Ad Performance Report Daily ad performance — impressions, clicks, spend, and conversions segmented by device, network, and match type. 92 fields · Time series](/data-sources/microsoft-ads#schema-ad-performance-report)

*   [Campaigns Your campaign and ad group structure — type, status, bid strategy, budget, and keyword settings. 52 fields](/data-sources/microsoft-ads#schema-campaigns)

*   [User Location Performance Report Daily performance by user physical location — impressions, clicks, spend, and conversions broken down by country, state, and city. 81 fields · Time series](/data-sources/microsoft-ads#schema-user-location-performance-report)

## S01 · Step 1

## Step 1: Create a Microsoft Ads Data Mart

Start by creating a new Microsoft Ads Data Mart and choose Connector as the definition type.

*   Select Microsoft Ads as the data source
*   Specify the Account ID and Customer ID that you want to collect data from
*   Authorize access to your Microsoft Ads account

[Create Data Mart](https://www.owox.com/app-signup)

![Step 1: Create a Microsoft Ads Data Mart](https://cdn.owox.com/www/portfolio-management-connectors/free-microsoft-ads-connector-to-google-sheets/body/1.png/public)

## S02 · Step 2

## Step 2: Select a data storage

All data should have it’s home. You need to connect a [data storage](/data-storages) where your Microsoft Ads data will be stored & processed.

*   Choose a supported data warehouse such as BigQuery, Snowflake or Redshift.
*   Store raw Microsoft Ads data in one central place so you can blend them later on
*   Keep full ownership and control over your data

[Connect Data Warehouse](https://www.owox.com/app-signup)

![Step 2: Select a Data Storage](https://cdn.owox.com/www/portfolio-management-connectors/free-microsoft-ads-connector-to-google-sheets/body/2.png/public)

## S03 · Step 3

## Step 3: Select API endpoint & fields

Choose exactly which Microsoft Ads data should be collected.

*   Select the appropriate API endpoint (for example, ad\_performance\_report)
*   Choose metrics such as spend, impressions, clicks, and conversions
*   Define the dataset and table where data will be stored

[Collect Microsoft Ads Data](https://www.owox.com/app-signup)

![Step 3: Select API Endpoint & Fields](https://cdn.owox.com/www/portfolio-management-connectors/free-microsoft-ads-connector-to-google-sheets/body/3.png/public)

## S04 · Step 4

## Step 4: Create Microsoft Ads report in Google Sheets

Now it’s time to enable your Microsoft Ads data in Google Sheets

*   Add Google Sheets as a Destination
*   Create a new Google Sheets Document, share it, then Create & Run your report
*   Check the box for regular updates to keep data fresh

[Enable Microsoft Ads Data](https://www.owox.com/app-signup)

![Step 4: Create Microsoft Ads Report in Google Sheets](https://cdn.owox.com/www/portfolio-management-connectors/free-microsoft-ads-connector-to-google-sheets/body/4.png/public)

## S05 · Step 5

## Step 5: Get more from your Microsoft Ads data

Your Microsoft Ads data is now available for analysis in Google Sheets. But why stop at just this? You can reuse the same Microsoft Ads Data Mart to:

*   Enable Microsoft Ads AI Insights delivered on a schedule to Slack, MS Teams or by Email
*   Visualize Microsoft Ads Data in Data Studio. Just tik the box on the destinations tab
*   Blend Microsoft Ads data with GA4, CRM, or other ad platforms

[Schedule Microsoft Ads Insights](https://www.owox.com/app-signup)

![Step 5: Get more from your Microsoft Ads Data](https://cdn.owox.com/www/portfolio-management-connectors/free-microsoft-ads-connector-to-google-sheets/body/5.png/public)

## Related connectors

[Microsoft Ads to AWS Athena](/connectors/free-microsoft-ads-connector-to-aws-athena)

[Microsoft Ads to AWS Redshift](/connectors/free-microsoft-ads-connector-to-aws-redshift)

[Microsoft Ads to Databricks](/connectors/free-microsoft-ads-connector-to-databricks)

## What users are saying

## Every claim has a receipt.

Real things real customers said — each quote pinned to a specific claim, straight from the quotes database.

A3 · re: trusting AI

![Nodari Rizun](https://cdn.owox.ai/www/webflow/6a7b298b2ca5055443187566_nodari-headshot.png/public) Nodari Rizun · Founder & CEO, Pürblack®

> _“AI, by the nature of the models, will hallucinate. And because of that, you need something which will create guardrails to ensure that there are no hallucinations, that you can trust your data.”_

C9 · re: one source of truth

![Mark Simmons](https://cdn.owox.ai/www/webflow/6a7b298b2b9daab0ade631d7_mark-headshot.png/public) Mark Simmons · CMO, Pürblack®

> _“We had six or seven different channels and no single source of truth — it was almost impossible, a lot of guesswork.”_

E7 · re: getting time back

![Nodari Rizun](https://cdn.owox.ai/www/webflow/6a7b298b2ca5055443187566_nodari-headshot.png/public) Nodari Rizun · Founder & CEO, Pürblack®

> _“We regained time. And time is the one resource that never comes back.”_

## Recent updates

*   [0.39.0 · Backfill any past period](https://docs.owox.com/docs/changelog/#backfill-any-past-period-0390)
*   [0.39.0 · Facebook Ads imports now retry a corrupted response instead of failing](https://docs.owox.com/docs/changelog/#facebook-ads-imports-now-retry-a-corrupted-response-instead-of-failing-0390)
*   [0.38.0 · Google Sheets errors in Run History explain the cause and the fix](https://docs.owox.com/docs/changelog/#google-sheets-errors-in-run-history-explain-the-cause-and-the-fix-0380)
*   [0.38.0 · Shopify connector: more orders fields, including line-item discounts](https://docs.owox.com/docs/changelog/#shopify-connector-more-orders-fields-including-line-item-discounts-0380)
*   [0.37.0 · Short links resolve only on known short link services and domains you allow](https://docs.owox.com/docs/changelog/#short-links-resolve-only-on-known-short-link-services-and-domains-you-allow-0370)

## Turn Microsoft Ads Data into Actionable Insights

See how OWOX Data Marts helps you analyze Microsoft Ads data in Google Sheets, blend it with other sources, and scale reporting without rebuilding logic.

[Get Started Free](https://www.owox.com/app-signup)

## References

1.  Internal OWOX data as of 2026-10-02
2.  [G2 reviews of OWOX](https://www.g2.com/products/owox/reviews)
3.  [npm installs stat](https://npm-stat.com/charts.html?package=owox&from=2025-01-01&to=2028-01-01)

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## Links

Pages this page links to, on this site and on docs.owox.com. Where the page has a Markdown twin, its address follows the link.

- [Get Started Free](https://www.owox.com/app-signup)
- [Documentation](https://docs.owox.com/packages/connectors/src/sources/microsoft-ads/readme)
- [Ad Performance ReportDaily ad performance — impressions, clicks, spend, and conversions segmented by…](https://www.owox.com/data-sources/microsoft-ads) — /data-sources/microsoft-ads.md
- [data storage](https://www.owox.com/data-storages) — /data-storages.md
- [Microsoft Ads to AWS Athena](https://www.owox.com/connectors/free-microsoft-ads-connector-to-aws-athena) — /connectors/free-microsoft-ads-connector-to-aws-athena.md
- [Microsoft Ads to AWS Redshift](https://www.owox.com/connectors/free-microsoft-ads-connector-to-aws-redshift) — /connectors/free-microsoft-ads-connector-to-aws-redshift.md
- [Microsoft Ads to Databricks](https://www.owox.com/connectors/free-microsoft-ads-connector-to-databricks) — /connectors/free-microsoft-ads-connector-to-databricks.md
- [0.39.0 · Backfill any past period](https://docs.owox.com/docs/changelog)
