--- title: "X Ads to Google BigQuery Connector | OWOX" canonical: "https://www.owox.com/connectors/free-x-ads-connector-to-google-bigquery" updated: "2026-09-21" --- # Collect X Ads Data into Google BigQuery Own your X Ads data in Google BigQuery with OWOX Data Marts. Collect analytics-ready advertising data directly into BigQuery, control schema and refresh logic, and reuse it across BI tools and AI Insights. [Get Started Free](https://www.owox.com/app-signup) ## Endpoints ## X Ads Endpoints [Documentation](https://docs.owox.com/packages/connectors/src/sources/xads/readme/) 10 X Ads endpoints you can import. Each lands in its own table in your warehouse. * ### [Accounts](/data-sources/x-ads#schema-accounts) Advertising accounts — name, business, country, timezone, and approval status. 12 fields * ### [Ad Performance](/data-sources/x-ads#schema-ad-performance) Daily ad performance by placement — impressions, clicks, spend, engagements, and social actions. 20 fields · Time series * ### [Ad Performance by Country](/data-sources/x-ads#schema-ad-performance-by-country) Daily ad performance broken down by country — impressions, clicks, spend, engagements, and social actions. 21 fields · Time series * ### [All Cards](/data-sources/x-ads#schema-all-cards) All card types with full creative details — type, title, destination URL, call to action, and media. 28 fields * ### [Campaigns](/data-sources/x-ads#schema-campaigns) Your campaigns — status, budget optimization, daily and total budget, and currency. 19 fields * ### [Cards](/data-sources/x-ads#schema-cards) Website and app cards — type, URI, and components. 8 fields * ### [Line Items](/data-sources/x-ads#schema-line-items) Line items within campaigns — bid strategy, goal, product type, budget, and schedule. 33 fields * ### [Promoted Tweets](/data-sources/x-ads#schema-promoted-tweets) Tweets promoted as ads — status, approval, and links to their tweets and line items. 8 fields * ### [Targeting Locations](/data-sources/x-ads#schema-targeting-locations) Reference table of location IDs with names and country codes — join targeting\_value with the country field in Ad Performance by Country. 4 fields * ### [Tweets](/data-sources/x-ads#schema-tweets) Original tweets used as ad creatives — text, type, language, engagement counts, and card URI. 34 fields ## S01 · Step 1 ## Step 1: Create a Google BigQuery Data Storage Start by connecting your own Google BigQuery project as a data storage. * Use your own BigQuery project and datasets * Keep full ownership of X Ads data * No third-party data warehouses [Connect BigQuery](https://www.owox.com/app-signup) ![Step 1: Create a Google BigQuery Data Storage](https://cdn.owox.ai/www/portfolio-management-connectors/free-x-ads-connector-to-google-bigquery/body/1.png/public) ## S02 · Step 2 ## Step 2: Create an X Ads Data Mart Create a new Data Mart and choose Connector as the definition type. * Select X Ads as the data source * Connect your X Ads account * No API coding or engineering required [Create X Ads Data Mart](https://www.owox.com/app-signup) ![Step 2: Create an X Ads Data Mart](https://cdn.owox.ai/www/portfolio-management-connectors/free-x-ads-connector-to-aws-athena/body/1.png/public) ## S03 · Step 3 ## Step 3: Select Fields & Configure Data Import Choose exactly which X Ads data you want to store in BigQuery. * Select the appropriate X Ads API endpoint * Choose fields such as impressions, clicks, spend, engagements, and campaign attributes * Define the destination dataset and table name in BigQuery [Configure Data Import](https://www.owox.com/app-signup) ![Step 3: Select Fields & Configure Data Import](https://cdn.owox.ai/www/portfolio-management-connectors/free-x-ads-connector-to-aws-athena/body/2.png/public) ## S04 · Step 4 ## Step 4: Run & Schedule X Ads Data Collection Once published, control how and when X Ads data is imported. * Incremental load to import the current day’s data * Backfill (custom period) to load historical data * All runs are logged and visible in Run History [Run Data Mart](https://www.owox.com/app-signup) ![Step 4: Run & Schedule X Ads Data Collection](https://cdn.owox.ai/www/portfolio-management-connectors/free-x-ads-connector-to-aws-athena/body/3.png/public) ## S05 · Step 5 ## Step 5: Use X Ads Data Across BI Tools & AI Insights Your X Ads data is now available in Google BigQuery. * Analyze performance in Google Sheets or Looker Studio * Join X Ads data with GA4, CRM, or revenue datasets * Enable AI Insights for alerts, summaries, or performance questions [Activate Your Data](https://www.owox.com/app-signup) ![Step 5: Use X Ads Data Across BI Tools & AI Insights](https://cdn.owox.ai/www/portfolio-management-connectors/free-x-ads-connector-to-aws-athena/body/4.png/public) ## Related connectors [Bank of Canada Connector to Google BigQuery](/connectors/bank-of-canada-connector-to-google-bigquery) [Criteo Ads to Google BigQuery Connector](/connectors/free-criteo-ads-connector-to-google-bigquery) [Facebook Ads to Google BigQuery Connector](/connectors/free-facebook-ads-connector-to-google-bigquery) ## What users are saying ## Every claim has a receipt. Real things real customers said — each quote pinned to a specific claim, straight from the quotes database. A3 · re: trusting AI ![Nodari Rizun](https://cdn.owox.ai/www/webflow/6a7b298b2ca5055443187566_nodari-headshot.png/public) Nodari Rizun · Founder & CEO, Pürblack® > _“AI, by the nature of the models, will hallucinate. And because of that, you need something which will create guardrails to ensure that there are no hallucinations, that you can trust your data.”_ C9 · re: one source of truth ![Mark Simmons](https://cdn.owox.ai/www/webflow/6a7b298b2b9daab0ade631d7_mark-headshot.png/public) Mark Simmons · CMO, Pürblack® > _“We had six or seven different channels and no single source of truth — it was almost impossible, a lot of guesswork.”_ E7 · re: getting time back ![Nodari Rizun](https://cdn.owox.ai/www/webflow/6a7b298b2ca5055443187566_nodari-headshot.png/public) Nodari Rizun · Founder & CEO, Pürblack® > _“We regained time. And time is the one resource that never comes back.”_ ## Turn X Ads Data into Business Decisions Schedule a quick walkthrough to see how OWOX Data Marts helps you collect X Ads data in BigQuery, reduce reporting chaos, and scale analytics with confidence. [Get Started Free](https://www.owox.com/app-signup) ## References Pages this page links to, on this site and on docs.owox.com. Where the page has a Markdown twin, its address follows the link. - [Get Started Free](https://www.owox.com/app-signup) - [Documentation](https://docs.owox.com/packages/connectors/src/sources/xads/readme) - [Accounts](https://www.owox.com/data-sources/x-ads) — /data-sources/x-ads.md - [Bank of Canada Connector to Google BigQuery](https://www.owox.com/connectors/bank-of-canada-connector-to-google-bigquery) — /connectors/bank-of-canada-connector-to-google-bigquery.md - [Criteo Ads to Google BigQuery Connector](https://www.owox.com/connectors/free-criteo-ads-connector-to-google-bigquery) — /connectors/free-criteo-ads-connector-to-google-bigquery.md - [Facebook Ads to Google BigQuery Connector](https://www.owox.com/connectors/free-facebook-ads-connector-to-google-bigquery) — /connectors/free-facebook-ads-connector-to-google-bigquery.md