--- title: "Microsoft Ads Insights to Slack | OWOX" canonical: "https://www.owox.com/connectors/microsoft-ads-insights-to-slack" updated: "2026-09-21" --- # Get Microsoft Ads Insights Delivered to Slack Use OWOX Data Marts to turn Microsoft Ads data into AI-powered insights delivered directly to Slack. Monitor performance, spot anomalies, and get answers – without opening dashboards. [Get Started Free](https://www.owox.com/app-signup) ## Endpoints ## Microsoft Ads Endpoints [Documentation](https://docs.owox.com/packages/connectors/src/sources/microsoft-ads/readme/) 3 Microsoft Ads endpoints you can import. Each lands in its own table in your warehouse. * [Ad Performance Report Daily ad performance — impressions, clicks, spend, and conversions segmented by device, network, and match type. 92 fields · Time series](/data-sources/microsoft-ads#schema-ad-performance-report) * [Campaigns Your campaign and ad group structure — type, status, bid strategy, budget, and keyword settings. 52 fields](/data-sources/microsoft-ads#schema-campaigns) * [User Location Performance Report Daily performance by user physical location — impressions, clicks, spend, and conversions broken down by country, state, and city. 81 fields · Time series](/data-sources/microsoft-ads#schema-user-location-performance-report) ## S01 · Step 1 ## Step 1: Collect Microsoft Ads data Start by collecting raw Microsoft Ads data into a [data storage](/data-storages) using OWOX Data Marts. * Choose a data warehouse such as BigQuery, Snowflake or AWS Redshift * Collect spend, impressions, clicks, conversions, keywords, and campaign structure * Keep full ownership and transparency over your ads data [Collect Microsoft Ads Data](https://www.owox.com/app-signup) ![Step 1: Collect Microsoft Ads Data](https://cdn.owox.com/www/portfolio-management-connectors/microsoft-ads-insights-to-email/body/1.png/public) ## S02 · Step 2 ## Step 2: Define metrics & business logic Define how Microsoft Ads performance should be calculated and interpreted. * Create or reuse a Microsoft Ads Data Mart * Define metrics like CPA, CPC, CTR, ROAS, or custom KPIs * Ensure consistent logic across teams and reports [Define Metrics](https://www.owox.com/app-signup) ![Step 2: Define Metrics & Business Logic](https://cdn.owox.com/www/portfolio-management-connectors/microsoft-ads-insights-to-email/body/2.png/public) ## S03 · Step 3 ## Step 3: Configure AI Insights Choose which Microsoft Ads insights you want to receive. * Daily or weekly performance summaries * Spend spikes, drops, or keyword-level anomalies * Campaigns, ad groups, or keywords that overperform or underperform expectations [Configure AI Insights](https://www.owox.com/app-signup) ![Step 3: Configure AI Insights](https://cdn.owox.com/www/portfolio-management-connectors/microsoft-ads-insights-to-email/body/3.png/public) ## S04 · Step 4 ## Step 4: Deliver Insights to Slack Send Microsoft Ads insights directly to your corporate Slack. * Choose Slack channels or direct message emails * Schedule automated delivery or receive alerts in real time * Keep teams aligned without opening dashboards [Connect Slack](https://www.owox.com/app-signup) ![Step 4: Deliver Insights to Slack](https://cdn.owox.com/www/portfolio-management-connectors/microsoft-ads-insights-to-slack/body/1.png/public) ## S05 · Step 5 ## Step 5: Go beyond alerts & summaries Your Microsoft Ads insights don’t have to live only in Slack. * Reuse the same data mart in Google Sheets or Data Studio * Blend Microsoft Ads data with GA4, CRM, or revenue data * Extend AI Insights delivery to Email for broader stakeholder access [Explore More Use Cases](https://www.owox.com/app-signup) ![Step 5: Go Beyond Alerts & Summaries](https://cdn.owox.com/www/portfolio-management-connectors/microsoft-ads-insights-to-google-chat/body/2.png/public) ## Related connectors [Microsoft Ads to AWS Athena](/connectors/free-microsoft-ads-connector-to-aws-athena) [Microsoft Ads to AWS Redshift](/connectors/free-microsoft-ads-connector-to-aws-redshift) [Microsoft Ads to Databricks](/connectors/free-microsoft-ads-connector-to-databricks) ## What users are saying ## Every claim has a receipt. Real things real customers said — each quote pinned to a specific claim, straight from the quotes database. A3 · re: trusting AI ![Nodari Rizun](https://cdn.owox.ai/www/webflow/6a7b298b2ca5055443187566_nodari-headshot.png/public) Nodari Rizun · Founder & CEO, Pürblack® > _“AI, by the nature of the models, will hallucinate. And because of that, you need something which will create guardrails to ensure that there are no hallucinations, that you can trust your data.”_ C9 · re: one source of truth ![Mark Simmons](https://cdn.owox.ai/www/webflow/6a7b298b2b9daab0ade631d7_mark-headshot.png/public) Mark Simmons · CMO, Pürblack® > _“We had six or seven different channels and no single source of truth — it was almost impossible, a lot of guesswork.”_ E7 · re: getting time back ![Nodari Rizun](https://cdn.owox.ai/www/webflow/6a7b298b2ca5055443187566_nodari-headshot.png/public) Nodari Rizun · Founder & CEO, Pürblack® > _“We regained time. And time is the one resource that never comes back.”_ ## Recent updates * [0.39.0 · Backfill any past period](https://docs.owox.com/docs/changelog/#backfill-any-past-period-0390) * [0.39.0 · Facebook Ads imports now retry a corrupted response instead of failing](https://docs.owox.com/docs/changelog/#facebook-ads-imports-now-retry-a-corrupted-response-instead-of-failing-0390) * [0.38.0 · Shopify connector: more orders fields, including line-item discounts](https://docs.owox.com/docs/changelog/#shopify-connector-more-orders-fields-including-line-item-discounts-0380) * [0.37.0 · Short links resolve only on known short link services and domains you allow](https://docs.owox.com/docs/changelog/#short-links-resolve-only-on-known-short-link-services-and-domains-you-allow-0370) * [0.37.0 · Clearer connector errors, and custom connectors that handle more APIs](https://docs.owox.com/docs/changelog/#clearer-connector-errors-and-custom-connectors-that-handle-more-apis-0370) ## Turn Microsoft Ads Data into Daily Decisions See how OWOX Data Marts helps you move from Microsoft Ads data to AI-powered insights delivered to Slack – without dashboards, manual checks, or broken metrics. [Get Started Free](https://www.owox.com/app-signup) ## References 1. Internal OWOX data as of 2026-10-02 2. [G2 reviews of OWOX](https://www.g2.com/products/owox/reviews) 3. [npm installs stat](https://npm-stat.com/charts.html?package=owox&from=2025-01-01&to=2028-01-01) ## Book a call You are booked. The invitation is on its way to , with the calendar invite and the meeting link. [Reschedule](#) [Cancel](#) ## Schedule a meeting You are booked. The invitation is on its way to , with the calendar invite and the meeting link. [Reschedule](#) [Cancel](#) ## Links Pages this page links to, on this site and on docs.owox.com. Where the page has a Markdown twin, its address follows the link. - [Get Started Free](https://www.owox.com/app-signup) - [Documentation](https://docs.owox.com/packages/connectors/src/sources/microsoft-ads/readme) - [Ad Performance ReportDaily ad performance — impressions, clicks, spend, and conversions segmented by…](https://www.owox.com/data-sources/microsoft-ads) — /data-sources/microsoft-ads.md - [data storage](https://www.owox.com/data-storages) — /data-storages.md - [Microsoft Ads to AWS Athena](https://www.owox.com/connectors/free-microsoft-ads-connector-to-aws-athena) — /connectors/free-microsoft-ads-connector-to-aws-athena.md - [Microsoft Ads to AWS Redshift](https://www.owox.com/connectors/free-microsoft-ads-connector-to-aws-redshift) — /connectors/free-microsoft-ads-connector-to-aws-redshift.md - [Microsoft Ads to Databricks](https://www.owox.com/connectors/free-microsoft-ads-connector-to-databricks) — /connectors/free-microsoft-ads-connector-to-databricks.md - [0.39.0 · Backfill any past period](https://docs.owox.com/docs/changelog)