--- title: "AI Insights for Slack | backed by your data warehouse | OWOX" canonical: "https://www.owox.com/data-destinations/slack" updated: "2026-09-29" --- ![Slack logo](https://cdn.owox.ai/www/portfolio-management-data-destination/slack/logo/2.svg/public) # AI Insights backed by your data warehouse — delivered to Slack OWOX AI Insights read your governed data marts, narrate the numbers calculated with SQL, and deliver plain-language explanations to Slack. Every insight is traceable to a query. Hallucinations aren't possible — because the numbers come first. [Get Started Free](https://www.owox.com/app-signup) ![Slack](https://cdn.owox.ai/www/portfolio-management-data-destination/email/hero/1.png/public) ## Available connectors to Slack * [AWS Athena Insights to Slack](/connectors/aws-athena-insights-to-slack) * [AWS Redshift Insights to Slack](/connectors/aws-redshift-insights-to-slack) * [Bank of Canada Insights to Slack · 1 endpoint · 3 fields · Exchange Rates](/connectors/bank-of-canada-insights-to-slack) * [Criteo Ads Insights to Slack · 4 endpoints · 196 fields · Placement Categories, Placements, Statistics, Transactions](/connectors/criteo-ads-insights-to-slack) * [Databricks Insights to Slack](/connectors/databricks-insights-to-slack) * [Facebook Ads Insights to Slack · 15 endpoints · 1,172 fields · Ad, Ad Account, Ad Account User, Ad Creatives, Ad Insights, Ad Insights by Ad Set, Ad Insights by Age and Gender, Ad Insights by Campaign, Ad Insights by Country, Ad Insights by Device Platform, Ad Insights by Link URL Asset, Ad Insights by Product ID, Ad Insights by Publisher Platform and Position, Ad Insights by Region, Ads](/connectors/facebook-ads-insights-to-slack) * [GitHub Insights to Slack · 3 endpoints · 54 fields · Repository Contributors, Repository Information, Repository Statistics](/connectors/github-insights-to-slack) * [Google Ads Insights to Slack · 9 endpoints · 166 fields · Ad Group Ads Stats, Ad Groups, Ad Groups Stats, Campaigns, Campaigns Stats, Criterion, Geo Stats, Geo Target Constants, Keywords Stats](/connectors/google-ads-insights-to-slack) * [Google BigQuery Insights to Slack](/connectors/google-bigquery-insights-to-slack) * [Google Sheets Insights to Slack](/connectors/google-sheets-insights-to-slack) * [LinkedIn Ads Insights to Slack · 5 endpoints · 175 fields · Ad Accounts, Ad Analytics, Campaign Groups, Campaigns, Creatives](/connectors/linkedin-ads-insights-to-slack) * [LinkedIn Pages Insights to Slack · 2 endpoints · 18 fields · Follower Statistics, Time-Bound Follower Statistics](/connectors/linkedin-pages-insights-to-slack) * [Microsoft Ads Insights to Slack · 3 endpoints · 225 fields · Ad Performance Report, Campaigns, User Location Performance Report](/connectors/microsoft-ads-insights-to-slack) * [Open Exchange Rates Insights to Slack · 1 endpoint · 4 fields · Historical exchange rates data](/connectors/open-exchange-rates-insights-to-slack) * [Open Holidays Insights to Slack · 1 endpoint · 7 fields · Public Holidays](/connectors/open-holidays-insights-to-slack) * [Reddit Ads Insights to Slack · 18 endpoints · 675 fields · Ad Account, Ad Account User, Ad Groups, Ad Performance, Ad Performance by Account, Ad Performance by Ad Group, Ad Performance by Campaign, Ad Performance by Community, Ad Performance by Country, Ad Performance by DMA, Ad Performance by Interest, Ad Performance by Keyword, Ad Performance by Placement, Ads, Campaigns, Custom Audiences, Funding Instruments, Lead Gen Forms](/connectors/reddit-ads-insights-to-slack) * [Shopify Insights to Slack · 25 endpoints · 337 fields · Abandoned Checkouts, Article Metafields, Articles, Blog Metafields, Blogs, Collection Metafields, Collections, Customer Metafields, Customers, Discount Codes, Fulfillment Orders, Inventory Items, Location Metafields, Locations, Order Metafields, Orders, Page Metafields, Pages, Product Metafields, Product Variant Metafields, Product Variants, Products, Shop, Shop Metafields, Tender Transactions](/connectors/shopify-insights-to-slack) * [Snowflake Insights to Slack](/connectors/snowflake-insights-to-slack) * [TikTok Ads Insights to Slack · 7 endpoints · 217 fields · Ad Groups, Ad Performance, Ad Performance by Country, Ads, Advertiser Account, Campaigns, Custom Audiences](/connectors/tiktok-ads-insights-to-slack) * [X Ads Insights to Slack · 10 endpoints · 187 fields · Accounts, Ad Performance, Ad Performance by Country, All Cards, Campaigns, Cards, Line Items, Promoted Tweets, Targeting Locations, Tweets](/connectors/x-ads-insights-to-slack) ## How it works ![OWOX Data Marts data setup for a Facebook Ads performance data mart, with the SQL behind it and its output routed to Slack.](https://cdn.owox.ai/www/portfolio-management-data-destination/slack/cta/1.png/public) R01 · Destination ## What does Slack mean in OWOX AI Insights? Slack is where your team makes decisions. OWOX AI Insights don’t guess — they read your data marts, calculate metrics with SQL, and narrate the results in plain language. Every number is traceable. Every explanation is grounded in a real query. * Insights are narrated around numbers calculated with SQL — hallucinations aren’t possible * Backed by governed data marts joined from multiple sources in your data warehouse * Delivered to any Slack channel on a daily, weekly, or conditional schedule ![The Insights tab of an OWOX Data Marts data mart, with a written analysis prompt whose results are delivered to Slack.](https://cdn.owox.ai/www/portfolio-management-data-destination/slack/body/1.png/public) R02 · Who it is for ## Who is Slack AI Insights for? Teams that need answers grounded in real data — not generic AI summaries. Decisions happen in Slack, not in dashboards. * Data teams who want to scale impact without becoming a bottleneck * Marketing, product, and finance leaders who need fast, trustworthy explanations * Executives who want visibility backed by numbers, not opinions R03 · Why teams pick OWOX ## Why deliver AI Insights to Slack with OWOX? Most AI tools generate insights from raw data or LLM guesswork. OWOX is different — insights are calculated with SQL on governed data marts first, then narrated in plain language. The AI explains numbers that already exist. It can’t hallucinate what’s computed. ![The report dialog in OWOX Data Marts, sending an insight titled “Performance Marketing Insights” to Slack.](https://cdn.owox.ai/www/portfolio-management-data-destination/slack/body/2.png/public) R04 · How it works ## How teams use OWOX AI Insights with Slack * Define trusted data marts in your data warehouse * Centralize metric definitions, joins, and business logic * Configure AI Insights on top of those data marts * Schedule insights daily, weekly, or on specific conditions * Deliver explanations, trends, and alerts directly to Slack * Act immediately — without opening a dashboard ## S02 · Why teams pick OWOX ## Why teams use OWOX AI Insights with Slack ### SQL first, AI second Every insight starts with a SQL-calculated number from your data warehouse — not a prompt to an LLM. ### Full-picture insights Data marts join sources across marketing, product, sales, and finance — insights see the full picture. ### Analysts own the logic Analysts define the logic once. The AI narrates it. Business teams read it in Slack. ### Fewer ad-hoc requests Fewer “can you explain this?” messages. Fewer ad-hoc requests. More time for real analysis. ### Insights reach everyone Insights reach everyone who needs them — not just people who know which dashboard to open. ### Traceable and on schedule Every number is traceable, every explanation is grounded, every delivery is on schedule. ## What users are saying ## Not testimonials. Comment threads. Real things real customers said — each quote pinned to a specific claim, straight from the quotes database. A3 · re: trusting AI ![Nodari Rizun](https://cdn.owox.ai/www/webflow/6a7b298b2ca5055443187566_nodari-headshot.png/public) Nodari Rizun · Founder & CEO, Pürblack® > _“AI, by the nature of the models, will hallucinate. And because of that, you need something which will create guardrails to ensure that there are no hallucinations, that you can trust your data.”_ C9 · re: one source of truth ![Mark Simmons](https://cdn.owox.ai/www/webflow/6a7b298b2b9daab0ade631d7_mark-headshot.png/public) Mark Simmons · CMO, Pürblack® > _“We had six or seven different channels and no single source of truth — it was almost impossible, a lot of guesswork.”_ E7 · re: getting time back ![Nodari Rizun](https://cdn.owox.ai/www/webflow/6a7b298b2ca5055443187566_nodari-headshot.png/public) Nodari Rizun · Founder & CEO, Pürblack® > _“We regained time. And time is the one resource that never comes back.”_ ## Get AI Insights in Slack — backed by real numbers Build a data mart, prompt your data, and start receiving AI Insights in Slack in minutes. Free to start. [Get started free](https://www.owox.com/app-signup) ![Slack](https://cdn.owox.ai/www/portfolio-management-data-destination/slack/cta/1.png/public) ## References 1. Internal OWOX data as of 2026-10-02 2. [G2 reviews of OWOX](https://www.g2.com/products/owox/reviews) 3. [npm installs stat](https://npm-stat.com/charts.html?package=owox&from=2025-01-01&to=2028-01-01) ## Links Pages this page links to, on this site and on docs.owox.com. Where the page has a Markdown twin, its address follows the link. - [Get Started Free](https://www.owox.com/app-signup) - [AWS Athena Insights to Slack](https://www.owox.com/connectors/aws-athena-insights-to-slack) — /connectors/aws-athena-insights-to-slack.md - [AWS Redshift Insights to Slack](https://www.owox.com/connectors/aws-redshift-insights-to-slack) — /connectors/aws-redshift-insights-to-slack.md - [Bank of Canada Insights to Slack · 1 endpoint · 3 fields · Exchange Rates](https://www.owox.com/connectors/bank-of-canada-insights-to-slack) — /connectors/bank-of-canada-insights-to-slack.md - [Criteo Ads Insights to Slack · 4 endpoints · 196 fields · Placement Categories, Placements,…](https://www.owox.com/connectors/criteo-ads-insights-to-slack) — /connectors/criteo-ads-insights-to-slack.md - [Databricks Insights to Slack](https://www.owox.com/connectors/databricks-insights-to-slack) — /connectors/databricks-insights-to-slack.md - [Facebook Ads Insights to Slack · 15 endpoints · 1,172 fields · Ad, Ad Account, Ad Account User, Ad…](https://www.owox.com/connectors/facebook-ads-insights-to-slack) — /connectors/facebook-ads-insights-to-slack.md - [GitHub Insights to Slack · 3 endpoints · 54 fields · Repository Contributors, Repository…](https://www.owox.com/connectors/github-insights-to-slack) — /connectors/github-insights-to-slack.md - [Google Ads Insights to Slack · 9 endpoints · 166 fields · Ad Group Ads Stats, Ad Groups, Ad Groups…](https://www.owox.com/connectors/google-ads-insights-to-slack) — /connectors/google-ads-insights-to-slack.md - [Google BigQuery Insights to Slack](https://www.owox.com/connectors/google-bigquery-insights-to-slack) — /connectors/google-bigquery-insights-to-slack.md - [Google Sheets Insights to Slack](https://www.owox.com/connectors/google-sheets-insights-to-slack) — /connectors/google-sheets-insights-to-slack.md - [LinkedIn Ads Insights to Slack · 5 endpoints · 175 fields · Ad Accounts, Ad Analytics, Campaign…](https://www.owox.com/connectors/linkedin-ads-insights-to-slack) — /connectors/linkedin-ads-insights-to-slack.md - [LinkedIn Pages Insights to Slack · 2 endpoints · 18 fields · Follower Statistics, Time-Bound…](https://www.owox.com/connectors/linkedin-pages-insights-to-slack) — /connectors/linkedin-pages-insights-to-slack.md - [Microsoft Ads Insights to Slack · 3 endpoints · 225 fields · Ad Performance Report, Campaigns, User…](https://www.owox.com/connectors/microsoft-ads-insights-to-slack) — /connectors/microsoft-ads-insights-to-slack.md - [Open Exchange Rates Insights to Slack · 1 endpoint · 4 fields · Historical exchange rates data](https://www.owox.com/connectors/open-exchange-rates-insights-to-slack) — /connectors/open-exchange-rates-insights-to-slack.md - [Open Holidays Insights to Slack · 1 endpoint · 7 fields · Public Holidays](https://www.owox.com/connectors/open-holidays-insights-to-slack) — /connectors/open-holidays-insights-to-slack.md - [Reddit Ads Insights to Slack · 18 endpoints · 675 fields · Ad Account, Ad Account User, Ad Groups,…](https://www.owox.com/connectors/reddit-ads-insights-to-slack) — /connectors/reddit-ads-insights-to-slack.md - [Shopify Insights to Slack · 25 endpoints · 337 fields · Abandoned Checkouts, Article Metafields,…](https://www.owox.com/connectors/shopify-insights-to-slack) — /connectors/shopify-insights-to-slack.md - [Snowflake Insights to Slack](https://www.owox.com/connectors/snowflake-insights-to-slack) — /connectors/snowflake-insights-to-slack.md - [TikTok Ads Insights to Slack · 7 endpoints · 217 fields · Ad Groups, Ad Performance, Ad Performance…](https://www.owox.com/connectors/tiktok-ads-insights-to-slack) — /connectors/tiktok-ads-insights-to-slack.md - [X Ads Insights to Slack · 10 endpoints · 187 fields · Accounts, Ad Performance, Ad Performance by…](https://www.owox.com/connectors/x-ads-insights-to-slack) — /connectors/x-ads-insights-to-slack.md