---
title: "OWOX Self-Managed — Your Infrastructure, Free to Start"
canonical: "https://www.owox.com/editions/self-managed"
updated: "2026-09-23"
---

# Free forever. On your infrastructure.

The full OWOX Data Marts platform — connectors, governed Data Marts, Sheets export, Looker Studio — running on your own infrastructure. Community edition is free. No usage limits. No phone-home. Your data never leaves your infrastructure.

[Install from GitHub →](https://github.com/OWOX/owox-data-marts)

[![Free forever. On your infrastructure.](/images/site/6a0c2e26caa498afdd477ffc_data-mart-management-hero.avif)](https://github.com/OWOX/owox-data-marts)

## Before / after

## Same engine. You control the infrastructure.

The Data Mart engine, connectors, and governance layer are identical. The difference is where it runs and which delivery channels are available.

### The full analytics engine

### Delivery and self-service extras

[Install from GitHub →](https://github.com/owox/owox-data-marts)

## Connectors, Data Marts, Sheets export. Free.

The Community edition includes everything you need to build a governed analytics system. No feature gates on the core engine.

*   15+ connectors pull data from ad platforms, CRMs, and APIs — all MIT licensed, all free
*   Data Mart library with aliases, join keys, ownership, descriptions — full governance
*   Google Sheets export pushes results on schedule — your analysts control the delivery

[See all connectors →](https://github.com/owox/owox-data-marts)

![Connectors, Data Marts, Sheets export. Free.](/images/site/6a043cc99b38463750b8ea95_connectros-data-source-list.avif)

## Install on your machine. 5 minutes. Done.

Your desktop, a cloud VM, or your company server — anywhere Docker runs. No complex infrastructure required.

*   One-command install for local and single-server deployments — the fastest path
*   Deployment guides for GCP, DigitalOcean, Render, and local development
*   All configuration via environment variables — straightforward setup

[Get started free in the cloud](https://www.owox.com/app-signup)

![Install on your machine. 5 minutes. Done.](/images/site/6a156aff89f675c0fc51b9cf_self-managed-2.avif)

## Community. Agency. Enterprise.

Start free with Community. Add multi-client isolation with Agency. Get SSO, RBAC, and HA clustering with Enterprise.

*   Community — free forever. All connectors, Data Marts, Sheets export. Single project. Community support.
*   Agency — paid subscription. Multiple projects for client isolation. SLA. Agency-level support.
*   Enterprise — paid subscription. SSO (SAML), RBAC, access permissions, monitoring, HA cluster, AI Insights.

[Compare editions →](https://docs.owox.com/docs/editions/self-managed-editions/)

![Community. Agency. Enterprise.](/images/site/6a156a2b88629679509061dc_contexts.avif)

## Deploy your first Data Mart in 5 minutes

[Install from GitHub →](https://www.owox.com/app-signup)

## How it works

## From install to governed reports — in three steps

Step 1

### Install the platform

Step 2

### Build your Data Mart library

Step 3

### Deliver to Sheets and Looker Studio

## What changes

## Three reasons to run it yourself

Full control. Zero cost. No vendor dependency.

![](/images/site/69f69865ade1db8a5374be60_message.svg)

### Free forever

Community edition has no usage limits, no trial period, no feature countdown. The core engine is free. Period.

![](/images/site/69f698652796d205e06b97bc_question.svg)

### Full data sovereignty

Your data stays on your infrastructure. Credentials stay on your infrastructure. No third-party cloud touches your warehouse.

![](/images/site/69f698650c360ec4f9024d1d_code.svg)

### No vendor lock-in

Source available (ELv2). Connectors are MIT. Fork it, modify it, contribute back. If OWOX disappears tomorrow, your system keeps running.

## FAQ

## Questions about self-managed

What's the difference between self-managed and Cloud?

Same Data Mart engine, same connectors, same governance. The difference: self-managed runs on your infrastructure (you manage deployment, updates, and scaling). Cloud runs on OWOX infrastructure (we manage everything). Cloud adds the Google Sheets Extension (column picker for self-serve browsing), AI Insights (automated narrative reports), Conversational AI, OAuth credential setup, and OData destination. Self-managed includes Google Sheets export (push results on schedule) but not the interactive column picker.

What does "free forever" actually mean?

The Community edition is free with no time limit, no usage cap, no trial-to-paid conversion gate. You get all connectors (MIT licensed), full Data Mart management, Google Sheets export, and Looker Studio connector. No phone-home telemetry in Community (it's coming as opt-in). The catch: Community is single-project, no SLA, community support only. If you need multi-project, SLA, or enterprise security features — those are paid editions.

What do I need to deploy it?

Docker — a free tool that runs the platform in an isolated container. That's the minimum. Community runs on a single machine — your laptop, a $5/month cloud server, a company VM. No complex infrastructure needed. You'll also need a data warehouse (BigQuery, Snowflake, Databricks, Redshift, or Athena) — most people use BigQuery's free tier. Total infrastructure cost for a typical deployment: $0–30/month.

How do I set up ad platform credentials without OAuth?

Self-managed doesn't have one-click OAuth for ad platforms. You'll need to create API credentials manually — get an access token from Facebook Business Manager, a developer token from Google Ads, etc. Each connector's docs include step-by-step credential guides. It takes 10–20 minutes per platform. Once configured, credentials are stored in your environment variables on your infrastructure.

Can I upgrade from Community to Cloud later?

Yes. Your Data Mart definitions, connector configurations, and governance settings carry over. You'd sign up for OWOX Cloud, connect the same warehouse, and re-create your Data Marts (or we can help migrate). The main thing you gain: the Google Sheets Extension (column picker for business users to self-serve), AI Insights, and managed infrastructure.

What's the licensing?

The platform is source-available under the Elastic License v2 (ELv2). Connectors are open-source under MIT — fully free, fork-friendly, no restrictions. ELv2 means you can use, modify, and deploy OWOX for your own organization. You can't offer it as a managed service to third parties (that's what the Agency and Enterprise editions are for).

[Still have questions? Talk to us →](/demo)

## Customer stories

## Teams that applied self-service analytics

Three outcomes you get the moment your data marts go live

[All case studies →](/blog/success-stories)

[Purblack · "For 10 years I was blind." The day Pürblack® founder stopped guessing · Seconds · to get reports across six channels · Read the story](/blog/success-stories/purblack)

[Reformation · How OWOX Reports Helped Reformation Make Data-Backed Decisions · Minutes · from data request to business decision · Read the story](/blog/success-stories/reformation)

[WorkSimpli · How OWOX Reports Streamlined Operations for WorkSimpli, Saving Over 10 Hours Weekly · 10hrs+ · saved per week on manual reporting · Read the story](/blog/success-stories/worksimpli)

## Two ways to start

### Deploy in 15 minutes

### Agency or Enterprise edition

## References

Pages this page links to, on this site and on docs.owox.com. Where the page has a Markdown twin, its address follows the link.

- [Get started free in the cloud](https://www.owox.com/app-signup)
- [Compare editions →](https://docs.owox.com/docs/editions/self-managed-editions)
- [Still have questions? Talk to us →](https://www.owox.com/demo) — /demo.md
- [All case studies →](https://www.owox.com/blog/success-stories) — /blog/success-stories.md
- [Purblack · "For 10 years I was blind." The day Pürblack® founder stopped guessing · Seconds · to get…](https://www.owox.com/blog/success-stories/purblack) — /blog/success-stories/purblack.md
- [Reformation · How OWOX Reports Helped Reformation Make Data-Backed Decisions · Minutes · from data…](https://www.owox.com/blog/success-stories/reformation) — /blog/success-stories/reformation.md
- [WorkSimpli · How OWOX Reports Streamlined Operations for WorkSimpli, Saving Over 10 Hours Weekly ·…](https://www.owox.com/blog/success-stories/worksimpli) — /blog/success-stories/worksimpli.md
