---
title: "Google Analytics 4 Audit Guide: Essential Checklist | OWOX"
canonical: "https://www.owox.com/guides/checklist-google-analytics4-audit"
updated: "2026-09-29"
---

# Checklist: Google Analytics 4 audit

Check if you set up Google Analytics 4 correctly so that you don’t lose important data and avoid errors. Based on the successful experience of implementing Google Analytics 4 for our clients, OWOX analysts have created a comprehensive checklist.

The order of steps in the checklist corresponds to the settings in Google Analytics 4. So following our list you will be able to check all the settings in order, without getting confused and without getting lost in different sections of the interface.

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![Checklist: Google Analytics 4 audit](https://cdn.owox.com/www/content-marketing-guide/checklist-google-analytics4-audit/cover/2-ggftx0.png/public)

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## More guides

[10 Must-Have Google Analytics Reports to Track Metrics · ga4](/guides/10-google-analytics-reports-for-monitoring-of-basic-metrics)

[18 Essential Digital Marketing Metrics & KPIs to Know · marketing](/guides/18-marketing-metrics-and-kpis-you-should-know)

[5 Simple Ways to Calculate Customer LTV · marketing](/guides/5-simple-ways-to-calculate-customer-ltv)

[Optimize Your Ad Spend for Maximum ROI · marketing](/guides/ad-cost-calculator)

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## Links

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- [10 Must-Have Google Analytics Reports to Track Metrics · ga4](https://www.owox.com/guides/10-google-analytics-reports-for-monitoring-of-basic-metrics) — /guides/10-google-analytics-reports-for-monitoring-of-basic-metrics.md
- [18 Essential Digital Marketing Metrics & KPIs to Know · marketing](https://www.owox.com/guides/18-marketing-metrics-and-kpis-you-should-know) — /guides/18-marketing-metrics-and-kpis-you-should-know.md
- [5 Simple Ways to Calculate Customer LTV · marketing](https://www.owox.com/guides/5-simple-ways-to-calculate-customer-ltv) — /guides/5-simple-ways-to-calculate-customer-ltv.md
- [Optimize Your Ad Spend for Maximum ROI · marketing](https://www.owox.com/guides/ad-cost-calculator) — /guides/ad-cost-calculator.md