Discover the real marketing influence on conversions with cookieless tracking. Get a complete
overview of your marketing performance, prove marketing value, align efforts to impact,
and perform real
Increase accuracy in campaign evaluations by 70% and know the true source/medium/campaign that drives revenue.
OWOX BI server-side tracking monitors any user activity on your website, extends cookie lifespans, and is not affected by ad blockers, allowing you to see the whole path to conversion.
No guessing because of data gaps. If there is not enough data because of cookie restrictions, OWOX BI models missing data to show you the real picture of your marketing efficiency and predict your future conversions.
Finally, you will be able to prove the efficiency of upper and middle funnel channels.
Gain complete control of consent and non-consent data. Collect and use personally identifiable information (PII) in line with the strictest privacy and security standards.
Choose your data residency (EU, US, or global), remove PII for non-consent users, and encrypt all user data with custom keys.
No more guessing, arguing without data, looking for KPI discrepancies, and switching between tools.
Get all user activity data aligned with campaign and CRM data to prove marketing value. Whatever data you need, you can see it on your dashboard immediately.
Know what drives conversions and make better decisions on budget allocation. Don’t limit yourself with basic reports and dashboards.
With OWOX BI, you will have a data model for your company that will empower you to choose any metrics you need on the fly. Use pass-through filters in reports and build cohort, LTV, and any other reports to analyze marketing efforts from different perspectives.
Play with attributions models to discover which channels bring you leads and which convert them into customers.
Crosscompare results and better understand campaigns efficiency. Calculation logic is clear and customizable, not a blackbox.
Set up OWOX BI tracking in five minutes — not weeks — alongside your current Google Analytics configuration. No need for new markup and a team of developers.
With OWOX BI, your analytics solution is scalable and
Just a couple of clicks and you reports are visualized in Google Looker Studio, Google Sheets, or the BI tool of your choice and uncover insights.
Inspired by industry leaders’ experience analyzing data, the
OWOX BI provides backwards compatibility with Google Universal Analytics and Google Analytics 4 schemas. That means you can update your reports to the new data schema and save your historical data.
OWOX BI
OWOX BI simplifies the whole data flow to eliminate human errors and differences in metrics calculations. All metrics have the same logic in every report and are updated automatically. You will immediately see any errors or delays in updating data.
OWOX guarantees
in our
130+
countries
where our users work
27,000+
users
who trust us
9
petabyte
of data processed
every month
Unlock a better way
to work with your marketing data
Your personal demo will include:
An overview of the OWOX solutions to empower better business decisions
A complex and clear analytics workflow for achieving higher ROI and lower ads spend with accurate reporting and insights
After the demo, you’ll receive a customized solution for reaching your business goals.