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Product
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Connect
Data Mart Management
Your bronze, silver & gold-layer reporting & data assets in one place
Joinable Data Marts
The lightweight semantic layer – not modeled
Data Storages
Your data stays in your data warehouse
Data Sources
Collect data from 3rd-party platforms
Enable
Spreadsheet reporting
Deliver corporate data into / from the spreadsheet UI your teams already use
Data Studio connector
Reuse Data Marts in Looker Studio
Pivots & Charts
Auto-generated visuals from any Sheet
Schedule data refresh
Set-and-forget data freshness
AI Insights
Schedule analysis & deliver insights
Solutions
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WHO You HIRE
Reporting Analyst
Deliver trusted reports into spreadsheets on time
Senior Analyst
The "smart" guy that gives the reason behind WHY and builds projections
USED BY
Marketing Teams
Prove what's working, without the analyst queue
Sales Teams
Early, actionable signals on demand and on time to hit revenue targets faster
Product Teams
Every system, joined. No SQL needed to extract what you need
SponsorED BY
CEO
Decisions in minutes, not weeks. Cheaper than a hire
CFO
One definition of revenue. Trusted by ever team member
CMO
Stop being the #1 consumer of analyst time
Resources
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Content
Blog
Gain knowledge about data, analytics & AI
Case Studies
Success stories of how teams succeed with OWOX
Videos
Learn how you can do more with your data
The Data Crunch Podcast
Expert insights on data analytics and marketing
Data Glossary
Key terms and concepts in data analytics explained
Tools & Guides
SQL Library Checklist. Build a Reporting System, Not a Fire Drill
The Marketing Blind-Spot Fix Blueprint
[GA4] BigQuery Export SQL Queries Library
RFM Analysis Template
The Ultimate Guide to Marketing Attribution Modeling: Everything You Need to Know
How to Set up [GA4] to BigQuery Export
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Dashboard Templates
All-in-one Digital Marketing Report Template
CMO Dashboard
SaaS Report
ROPO Report
Google Analytics 4 & paid channels report template
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Who We Are
About Us
170k+ users use OWOX to drive data-informed decisions
Our Team
We believe in making better marketing decisions
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Incredible feedback from our customers
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Topics
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Snowflake
SQL
Tracking
Use Cases & Examples
SQL
Data Masking Use Cases: Real-World Examples Across Industries
Marketing Analytics
RFM Analysis: Learn more about your customers and RFM Segmentation
GA4
How to Add Google Analytics 4 to a Facebook Page and Get Brilliant Reports
Tracking
UTM ID — What it is and why you need to add it to your ad tracking now
GA4
How to Track Facebook Ads in Google Analytics 4: An Overview
Data Analytics
Data Quality Check: Monitoring Accuracy and Reliability
GA4
How to Import Non-Google Advertising Costs to GA4 for Better ROAS
Data Modeling
Getting Started with Data Transformation: A Clear Guide
Marketing Analytics
Google Ads Enhanced Conversions: What They Are and How to Set Them Up
Google BigQuery
How You Can Connect BigQuery to Excel for Seamless Data Management
GA4
How to Recognize and Fix the (Not Set) Value in Google Analytics Reports
GA4
What is Google Client ID in GA4: Detailed Setup Guide for 2025
Tracking
Solving the GDPR Problem with a GTM Server-side Tagging
Google BigQuery
How to Restore Data Accidentally Deleted from Google BigQuery
Google BigQuery
Google BigQuery data structure: How to get started with cloud storage
GA4
How to Install Google Tag Manager (GTM) in 2025
Google BigQuery
Master BigQuery Reporting: Essential SQL Templates for GA4
Google BigQuery
BigQuery Standard SQL in Marketing: Advantages and Examples of Its Usage
GA4
Import Microsoft Ads (Bing Ads) Data into Google Analytics 4
Marketing Analytics
How to Maximize Your Customer Lifetime Value (LTV) in 2026
Marketing Analytics
A Simple Guide to Website Analytics for Traffic Insights
Reporting
A Complete Guide on Business Intelligence
Marketing Analytics
A Comprehensive Guide On Measuring Your Online Advertising Effectiveness
GA4
Automate Google Analytics 4 Reports Effortlessly in Google Sheets
GA4
Your Ultimate Guide to Setting Up Criteo Campaigns Tracking in Google Analytics 4
Google BigQuery
How to Upload Google Ads BigQuery Raw Data in 2025
Google BigQuery
How to Upload Data from Instagram to Google BigQuery
Google BigQuery
Google BigQuery 101: Simple Queries to Practice in SQL
Google BigQuery
How To Connect Google Sheets to BigQuery: 3 Ways
Google BigQuery
A Comprehensive Guide on How to Upload Facebook Ads to BigQuery
Google BigQuery
BigQuery to Looker Studio: A New Approach to Dynamic Visualization and Report Automation
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