Import Your Cost Data
into Google Analytics Automatically

You can import data from two sources for free!
Compare your ad performance in a single interface
Simply combine all cost data from ad services
in GA, using OWOX BI Pipeline.
The free trial lasts for 14 days

How do you measure ROAS for non-Google campaigns?
In GA you understand how the revenue is attributed between your traffic sources. However, by default ad costs are only available for Google campaigns. So you don’t really know how your other campaigns perform and can’t compare them.
Check your Acquisition reports →Campaigns → Cost Analysis. If you don’t see ROAS of your paid sources, you can’t measure and rate their performance in Google Analytics.

Automatically import your cost data to Google Analytics
All you need to do, is set up the pipeline from your ad service to Google Analytics. OWOX BI will automatically send the data about costs, views and clicks on all ad campaigns, to GA.
OWOX BI recognizes UTM tags in your ads and imports data in the correct format, to link you cost and revenue data. This allows you to give a proper credit to your costs, CTR, CPC and ROAS of all traffic sources, in a single interface. You can find out which ad campaigns bring more revenue and which ones don’t pay off.
Get accurate data with OWOX BI Pipeline


Simple Set Up

Import cost data from two ad services for free!
Pricing
Basic 0
Import cost data
to Google Analytics with no restrictions
Basic
Combine data in Google BigQuery
and discover the real value of your ad campaigns