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Data Mart Management
Your bronze, silver & gold-layer reporting & data assets in one place
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The lightweight semantic layer – not modeled
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Your data stays in your data warehouse
Data Sources
Collect data from 3rd-party platforms
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Spreadsheet reporting
Deliver corporate data into / from the spreadsheet UI your teams already use
Data Studio connector
Reuse Data Marts in Looker Studio
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A free-forever self-hosted version of OWOX Data Marts (available on GitHub)
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Early, actionable signals on demand and on time to hit revenue targets faster
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Insights into product experiences that create high-value buyers and improve first-order conversion
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Channel-to-activation insights to reduce CAC and grow recurring revenue
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Reliable, real-time pipeline and revenue signals to stay ahead of aggressive targets
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Adoption and engagement insights that drive activation, feature usage, and expansion
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Expert insights on data analytics and marketing
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Key terms and concepts in data analytics explained
Tools & Guides
SQL Library Checklist. Build a Reporting System, Not a Fire Drill
The Marketing Blind-Spot Fix Blueprint
[GA4] BigQuery Export SQL Queries Library
RFM Analysis Template
The Ultimate Guide to Marketing Attribution Modeling: Everything You Need to Know
How to Set up [GA4] to BigQuery Export
18 digital marketing metrics and KPIs you should know
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Dashboard Templates
All-in-one Digital Marketing Report Template
CMO Dashboard
SaaS Report
ROPO Report
Google Analytics 4 & paid channels report template
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Case Studies
Retail
Reformation
How OWOX Reports Helped Reformation Make Data-Backed Decisions
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WorkSimpli
How OWOX Reports Streamlined Operations for WorkSimpli, Saving Over 10 Hours Weekly
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PandaDoc
Aligning Marketing and Revenue Goals with Privacy-centric Analytics in PandaDoc
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Success Stories
Case Study
How OWOX Reports Helped Reformation Make Data-Backed Decisions
Case Study
How ZOOD Went From Manual Weekly Reporting to Automated Daily Reports In Just 6 Weeks
Case Study
How OWOX Reports Streamlined Operations for WorkSimpli, Saving Over 10 Hours Weekly
Case Study
How OWOX BI Transformed Avrora's Analytics: From Disconnected Data to Cost-efficient Insights
Case Study
Saving Historical Google Analytics Universal Data for Year-over-Year Reporting
Case Study
Aligning Marketing and Revenue Goals with Privacy-centric Analytics in PandaDoc
Case Study
How ArtPix 3D Revolutionized Data Analytics with OWOX BI
Case Study
Darjeeling’s Success Story: ROPO Analysis Proves That 40% of Customers Visit the Company’s Website before Buying Offline
Case Study
Setting Up Advanced Analytics for a Mining Company: Hiveon Success Story
Case Study
How to save 80% on advertising costs — case study of eBike manufacturer Delfast
Case Study
How to measure the ROPO effect for an omnichannel retailer
Case Study
How to improve internal analytics using the ML funnel-based attribution model
Case Study
How to boost sales and customer loyalty by fixing errors on the checkout page
Case Study
ROPO analysis: How useful is it for omnichannel marketing analytics
Case Study
How to identify ROPO: online influence on offline purchases
Case Study
How to optimize advertising campaigns with assisted conversions in Google BigQuery
Case Study
How to increase ROI 2.5 times while cutting ad costs in half
Case Study
How to measure ad success and increase ROAS by consolidating data
Case Study
How to discover 2.4 times more keywords assisting in conversions and increase PPC advertising ROI by 17%
Case Study
How to improve the advertising-to-sales ratio by 10%
Case Study
How to increase revenue through optimization of advertising costs for a booking service
Case Study
How to achieve a 15% email conversion rate for a travel agency
Case Study
How to use customer cohort analysis to measure ad performance
Case Study
How to Automate Ad Campaign Reports for a Digital Agency
Case Study
How to increase email-driven revenue by 237% and optimize ad spend
Case Study
Rozetka Receives 23% ROI and 18% Increase in Direct Marketing Revenue
Case Study
Rozetka increases average order value by 9% and direct marketing revenue by 18%
Case Study
How to Increase PPC Advertising ROI 2.2x for an Enterprise Retailer
Case Study
LTV: How to Use Available Data to Predict Customer Value
Case Study
How to use advanced analytics to reduce low-quality applications and increase conversions
Case Study
How to Build Cross-Platform Analytics and Automated Reporting for a Large Marketplace
Case Study
How to Calculate the Cost of Delivery and ROMI considering Purchased Orders
Case Study
How to automate marketing reporting in the restaurant business
Case Study
How to Get Quick Access to All Product KPIs Important to E-commerce
Case Study
How to Track Post-view Conversions and Learn the Effectiveness of Video Ads - Case 1+1 Digital
Case Study
How to Set Up Advanced Analytics for an Online Movie Streaming Service
Case Study
Citrus Improves Sales by Analyzing the Competition
Case Study
9 Steps to Know Everything: Building Marketing Analytics for Comfy
Case Study
SEMrush increases conversion rates by optimizing the sales funnel and reallocating ad budget
Case Study
EVA.UA Case Study: How to Execute a Promotional Sales Plan with Real-time Data
Case Study
boodmo and OWOX BI: How to Evaluate Customer Acquisition Channels Using Cohort Analysis
Case Study
How OWOX BI Pipeline Helps Contentmart's Customer Experience & Engagement
Case Study
Answear Success Story: How to Evaluate Traffic Channels and Increase SMS Marketing Revenue by 19%
Case Study
Abandoned Carts: How Orcanta Increased Email Marketing Revenue by 126%
Case Study
How to Monitor the Quality of Your Data When You Have Dozens of Websites: An FxPro Case Study
Case Study
Case Study: Tackling Fraud in CPA Networks for a Major European Bank
Case Study
IQ Option Analyzes Assisted Conversions of AdWords Campaigns
Case Study
Fabelio Case Study: How to Align Online and Offline Customer Actions
Case Study
Setting Up Advanced Analytics For A CS:GO Trading Site
Case Study
How to Monitor Multiple Business KPIs in a Single Dashboard: Success Story of MatahariMall
Case Study
How OWOX BI Empowered ON Clinic to Accurately Connect Marketing Expenses with Revenue
Case Study
How to Drive Sales in Real Time: Pigu Group Case Study
Case Study
Unlocking Facebook Ads Insights: The Importance of Raw Data Collection
Case Study
Accurate Data for More Revenue with All-in-one CMO Dashboard: MotionVFX Case Study
Case Study
How OWOX BI Helped a Large E-Commerce Brand Boost ROAS by 23% and Save Over $5K Monthly