How do you import additional data into Google Analytics?

Data import allows you to combine data from other sources with data from Google Analytics. But you need to manually import CSV files in a certain format or involve developers to use an API.

Send data into Google Analytics Data Import directly from Google Sheets

You’ll be notified about possible mistakes and will see hints how to fix them before your data will be sent to Google Analytics
You don’t need to save data in a CSV-file and upload it manually
There is no need to involve developers to get all the benefits of combining data in Google Analytics