Marketing Analytics for Beginners
🔍 What You'll Learn
👨💼 Who is this video for
Perfect for marketers, analytics beginners, and data enthusiasts looking to have better web analytics and reporting.
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🤝 Need expert guidance? Talk to our team for personalized strategies to work with your GA4 data
💡 Step-by-step guide to setting up GA4 BigQuery Export
🍪 How to overcome Privacy & Cookie limitations and adblockers
🔗 Why BigQuery is the best DWH for marketing data
🚀 Dive into the world of GA4 BigQuery Export with these 8 Reasons to start exporting GA4 Data to BigQuery.
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OWOX BI enables teams to make business decisions with data-backed insights.
This dashboard lets you see the big picture of how your marketing and advertising investments and efforts are paying off.
Elevate your marketing ROI by consolidating data from various advertising sources (such as Facebook, Google, or Bing Ads) with on-site analytics data (GA4 or OWOX BI Streaming) and monitor marketing KPIs… nearly in real-time.
You no longer have to rely on siloed data, excel spreadsheets, or CSV files to deliver the necessary marketing insights.
Improve campaign tracking accuracy using cookieless server-side tracking and discover the real conversion sources so you can scale truly profitable campaigns, with:
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Set up full-funnel marketing analytics with OWOX BI in under 30 minutes. There is no need for coding or a team of developers.
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You don’t need to be a data expert. You don’t need to be a developer, either. Our software is designed for a seamless experience with an intuitive UI.
Ready-to-use templates
Comprehensive performance dashboards to monitor all your digital KPIs. Just connect your data and make decisions that drive growth.
Gather and blend data from ad platforms, accurate website tracking, and CRM platforms in one place. Evaluate efforts, gain clarity, and get a holistic view of your marketing performance.
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✅ Learn about an analytics workflow for achieving higher ROI;
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