Collect data from AppsFlyer in Google BigQuery
You know that your customers use more than one device and multiple traffic sources before placing an order. Can you merge the data about user actions both on the website and in the mobile app to see which traffic sources attract new users and which sources return them?
With AppsFlyer, you collect data about user performance on iOS, Android and other platforms. You use Google Analytics to collect data about user actions on the website. Merge all the data in Google BigQuery to find the connections between the marketing channels and user behavior across multiple devices.
OWOX BI Pipeline automatically imports data from Appsflyer, a mobile analytics service, in real-time. By merging mobile users’ activity data and Google Analytics data, you can track the customer journey from the first visit to the purchase.