Collect Google Ads Data into Google BigQuery

Own your Google Ads data in Google BigQuery with OWOX Data Marts. Collect granular, analytics-ready data directly into BigQuery, control schema and refresh logic, and reuse it across BI tools and AI Insights.

Collect Google Ads Data into Google BigQuery
Collect Google Ads Data into Google BigQuery

Own Your Google Ads Data

Load TikTok Ads data directly into your BigQuery and keep full control over structure, access, and updates.

Step 1: Create a Google BigQuery Data Storage

Start by connecting your own Google BigQuery project as a data storage.

  • Use your own BigQuery project and datasets
  • Keep full ownership of Google Ads data
  • No third-party data warehouses

BigQuery becomes your single source of truth for Google Ads analytics.

Step 1: Create a Google BigQuery Data Storage
Connect BigQuery
Step 1: Create a Google BigQuery Data Storage
Step 2: Create a Google Ads Data Mart

Step 2: Create a Google Ads Data Mart

Create a new Data Mart and choose Connector as the definition type.

  • Select Google Ads as the data source
  • Connect your Google Ads account
  • No API coding or engineering required

This defines what Google Ads data you collect.

Step 2: Create a Google Ads Data Mart
Create Data Mart
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Step 3: Select Fields & Configure Data Import

Choose exactly which Google Ads data you want to store in BigQuery.

  • Select the appropriate Google Ads reporting resource
  • Choose fields such as impressions, clicks, cost, conversions, and campaign attributes
  • Define the destination dataset and table name in BigQuery

Publish the Data Mart once configuration is complete.

Step 3: Select Fields & Configure Data Import
Configure Data Import
Step 3: Select Fields & Configure Data Import
Step 4: Run & Schedule Google Ads Data Collection

Step 4: Run & Schedule Google Ads Data Collection

Once published, control how and when Google Ads data is imported.

  • Incremental load to import current day data
  • Backfill (custom period) to load historical data
  • All runs are logged and visible in Run History

Schedule updates to keep your BigQuery data fresh.

Step 4: Run & Schedule Google Ads Data Collection
Run Data Mart
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Step 5: Use Google Ads Data Across BI Tools & AI Insights

Your Google Ads data is now available in Google BigQuery.

  • Analyze data in Google Sheets or Looker Studio
  • Join Google Ads data with GA4, CRM, or revenue tables
  • Enable AI Insights to ask questions or receive alerts
  • Schedule insights delivery to Slack or email

One dataset. Multiple use cases.

Step 5: Use Google Ads Data Across BI Tools & AI Insights
Activate Your Data
Step 5: Use Google Ads Data Across BI Tools & AI Insights

Turn Google Ads Data into Business Decisions

Schedule a quick walkthrough to see how OWOX Data Marts helps you:

  • Collect Google Ads Data into Google BigQuery
  • Deliver trusted insights to business teams
  • Reduce reporting chaos & manual work
  • Scale analytics without adding complexity
Also, on this call, you’ll learn how data teams utilize AI Insights to always deliver what matters the most
Turn Google Ads Data into Business Decisions

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