Analyze LinkedIn Pages Data in Looker Studio

Use Looker Studio as a reporting destination for LinkedIn Pages data collected with OWOX Data Marts. Store raw social data in a data warehouse, then reuse it in Looker for analysis, reporting, and trend tracking.

Step 1: Select a Data Storage

Start by connecting a data storage where your LinkedIn Pages data will be collected. This is necessary so you connect trusted data to Looker Studio.

Choose a data warehouse such as BigQuery or Snowflake
Store raw page, post, and follower statistics
Keep full ownership and control over your social data

This storage becomes the foundation for all LinkedIn Pages reporting.

Connect Data Warehouse

Step 2: Create LinkedIn Pages Data Mart

Create a new Data Mart and choose Connector as the definition type.

Select LinkedIn Pages as the data source
Enter your Organization URN to identify the LinkedIn Page
Authorize access to your Linkedin Page by adding an access token
Define which organic social data you want to collect

This Data Mart defines your LinkedIn Pages logic once and makes it reusable.

Note: You can blend collected data later using SQL-based or table-based data marts.

Create Data Mart

Request a demo

Step 3: Select Linkedin API Endpoint & Fields

Choose exactly which LinkedIn Pages data should be collected.

Select the follower_statistics_time_bound endpoint
Collect follower growth, page views, and engagement metrics
Define the dataset and table where data will be stored
Publish the LinkedIn Pages Data Mart once configuration is complete
Run manually & select Backfill to load historical data
Add a Connector run Trigger so data is collected on your schedule

No worries — you can collect more LinkedIn Pages data later and blend it for deeper analysis.

Step 3: Select Linkedin API Endpoint & Fields

Collect LinkedIn Pages Data

Run & Schedule LinkedIn Pages Data Collection

Now it's time to enable your Linkedin Pages data in Looker Studio

Add Looker Studio as a Destination & paste the JSON into Looker Studio
Then just tik the box in the Destinations section of a data mart
From now on, your Linkedin Pages Data Mart is available from Looker Studio as a configuration

The data is going to be refreshed automatically.

Enable LinkedIn Pages Data

Request a demo

Step 5: Get more from your LinkedIn Pages Analytics

Your LinkedIn Pages data is now available for analysis in Looker Studio. But why stop here?

Track follower growth, engagement, and content performance over time
Blend LinkedIn Pages data with LinkedIn Ads, GA4, or CRM data
Just go to Insights tab, use our smart prompt, customize it or start from scratch
Reuse the same data mart (or add SQL-based or table-based ones) in Looker Studio

One social dataset — multiple use cases.

Step 5: Get more from your LinkedIn Pages Analytics

Send Data to Sheets

Turn LinkedIn Pages Data into Better Content Decisions

Schedule a quick walkthrough to see how OWOX Data Marts helps you:

Analyze LinkedIn Pages Data in Looker Studio
Deliver trusted insights to business teams
Reduce reporting chaos & manual work
Scale analytics without adding complexity

Also, on this call, you’ll learn how data teams utilize AI Insights to always deliver what matters the most

Talk to a Human

Analyze LinkedIn Pages Data in Looker Studio