Visualize TikTok Ads Data in Looker Studio

Start by creating a new TikTok Ads Data Mart and choose Connector as the definition type.

• Select TikTok Ads as the data source
• Specify the Advertiser ID that you want to collect data from
• Authorize access to your TikTok Ads account

This Data Mart defines the logic once and makes it reusable.

Note: Use coma to separate multiple ad accounts (Advertiser IDs) and collect the data together without the need to blend them afterwards.

Choose exactly which TikTok Ads data should be collected.

• Select the appropriate API endpoint (for example, ad_account_insights)
• Choose metrics such as spend, impressions, clicks, and conversions
• Define the dataset and table where data will be stored
• Publish TikTok Ads Data Mart once configuration is complete
• Run manually & select Backfill to load historical data
• Add a Connector run Trigger so TikTok Ads data is collected on your schedule.

No worries, you can collect more TikTok Ads data later on & blend them to get extraordinary reporting granularity.

Your TikTok Ads data is now available for analysis in Looker Studio. But why stop at just this? You can reuse the same TikTok Ads Data Mart to:

• Enable TikTok Ads AI Insights delivered on a schedule to Slack, MS Teams or by Email
• Just go to Insights tab, use our smart prompt, customize it or start from scratch
• Blend TikTok Ads data with GA4, CRM, or other ad platforms

One Data Mart – multiple destinations.