Visualize TikTok Ads Data in Looker Studio
Use Data Studio as a reporting destination for TikTok Ads data collected with OWOX Data Marts. Collect TikTok Ads Data into any data warehouse, then reuse it in Data Studio (or Google Sheets) for reporting. Or enable AI Insights and deliver ads performance & alerts into chat tools or by email.
TikTok Ads Endpoints
7 TikTok Ads endpoints you can import. Each lands in its own table in your warehouse.
Ad Groups
Ad groups within your campaigns — bid strategy, optimization goal, placement, and targeting schedule.
45 fieldsAd Performance
Daily ad performance — impressions, clicks, spend, conversions, video views, and engagement.
39 fieldsTime seriesAd Performance by Country
Daily ad performance broken down by country — impressions, clicks, spend, conversions, and video views.
40 fieldsTime seriesAds
Individual ads — creative type, format, call to action, status, and links to their campaigns and ad groups.
46 fieldsAdvertiser Account
Advertiser account — name, company, and currency.
4 fieldsCampaigns
Your campaigns — objective, type, status, budget, and schedule.
34 fieldsCustom Audiences
Custom audiences — type, size, validity status, and expiration.
9 fields
Step 1: Create a TikTok Ads Data Mart
Start by creating a new TikTok Ads Data Mart and choose Connector as the definition type.
- Select TikTok Ads as the data source
- Specify the Advertiser ID that you want to collect data from
- Authorize access to your TikTok Ads account

Step 2: Select a Data Storage
All data should have its home. You need to connect a storage where your TikTok Ads data will be stored and processed.
- Choose a supported data warehouse such as BigQuery, Snowflake or Redshift
- Store raw TikTok Ads data in one central place so you can blend them later on
- Keep full ownership and control over your data

Step 3: Select TikTok Ads API Endpoint & Fields
Choose exactly which TikTok Ads data should be collected.
- Select the appropriate API endpoint (for example, ad_account_insights)
- Choose metrics such as spend, impressions, clicks, and conversions
- Define the dataset and table where data will be stored

Step 4: Create TikTok Ads Report in Data Studio
Now it’s time to enable your TikTok Ads data in Data Studio.
- Add Data Studio as a Destination and paste the JSON into Data Studio
- Then just tick the box in the Destinations section of a data mart
- From now on, your TikTok Ads Data Mart is available from Data Studio as a configuration

Step 5: Get more from your TikTok Ads Data
Your TikTok Ads data is now available for analysis in Data Studio. But why stop at just this?
- Enable TikTok Ads AI Insights delivered on a schedule to Slack, MS Teams or by Email
- Just go to Insights tab, use our smart prompt, customize it or start from scratch
- Blend TikTok Ads data with GA4, CRM, or other ad platforms

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“AI, by the nature of the models, will hallucinate. And because of that, you need something which will create guardrails to ensure that there are no hallucinations, that you can trust your data.”
“We had six or seven different channels and no single source of truth — it was almost impossible, a lot of guesswork.”
“We regained time. And time is the one resource that never comes back.”
Turn TikTok Ads Data into Actionable Insights
See how OWOX Data Marts helps you analyze TikTok Ads data in Looker Studio, blend it with other sources, and scale reporting without rebuilding logic.
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