All resources
owox webinars

Live Analytics Trainings & Workshops

How to get insights from your data: The questions marketers aren’t asking (but should)

A practical webinar on turning scattered marketing data into insights: 5 questions that reveal what dashboards hide, with live demos from ad platforms and GA4.
Ievgen Krasovytskyi
Ievgen Krasovytskyi
Ilya Chu
Ilya Chu
December 4, 2025

Analytics Career Survival Hackathon 2025

A free 2-hour hackathon for data analysts: load real ad data into a warehouse, define documented metrics, and build AI-ready reports for your portfolio.
Vlad Flaks
Vlad Flaks
Ruslan Obolonsky
Ruslan Obolonsky
September 16, 2025

Own Your Data - How Data Analysts Can Collect Any Data For Free

A webinar on using open-source OWOX connectors to collect marketing data for free: live demos, automated agency reporting, and GitHub community contributions.
Ievgen Krasovytskyi
Ievgen Krasovytskyi
June 19, 2025

How To Use Analytics To Boost Your Marketing Effectiveness

A webinar on implementing full-funnel analytics: 5 levels of marketing analytics maturity, 3 key ROI growth drivers, and a step-by-step solution checklist.
Ievgen Krasovytskyi
Ievgen Krasovytskyi
August 31, 2023

The Essential Guide to Data Analytics

A webinar presenting a 12-step data analytics roadmap: from defining business requirements to delivering insightful reports, for beginners and aspiring data champions.
Ilya Chu
Ilya Chu
Ievgen Krasovytskyi
Ievgen Krasovytskyi
October 26, 2023

Customizable Marketing Reports in Minutes & Accurate Acquisition Tracking

A training webinar on building reliable cross-channel marketing reports in minutes: live dashboards, granular performance analysis, and no manual calculations.
Ievgen Krasovytskyi
Ievgen Krasovytskyi
Helen Serdiuk
Helen Serdiuk
July 27, 2023

Mastering Marketing KPIs: How to Evaluate Your Marketing Performance

A webinar on mastering marketing KPIs: understanding which strategies drive revenue, which channels dominate each funnel stage, and how to optimize budget for ROI.
Ievgen Krasovytskyi
Ievgen Krasovytskyi
June 29, 2023

Learn Expert Tips on Sessionizing in GA4

A technical webinar on GA4 sessionization: why the BigQuery export schema is challenging, traffic_source pitfalls, and how to create reliable sessions with SQL.
Vlad Flaks
Vlad Flaks
December 8, 2022

Eliminating Blind Spots in Digital Marketing

A webinar revealing the hidden blind spots in marketing data: Direct/None attribution, GDPR consent gaps, CRM discrepancies, and how to close the data loop.
Vlad Flaks
Vlad Flaks
February 16, 2023

Cracking the Attribution Code: Use The Power of Data to Supercharge ROI

A webinar on marketing attribution fundamentals: identifying key touchpoints, comparing models, applying ML funnel-based attribution, and optimizing ad spend for ROI.
Ievgen Krasovytskyi
Ievgen Krasovytskyi
May 31, 2023

Conversion Modeling: The New Era of Marketing Efficiency Measurement in a Cookieless World

A webinar on how conversion modeling addresses the up to 50% of conversions attributed to wrong sources due to cookies, privacy laws, and cross-browser journeys.
Ilya Chu
Ilya Chu
October 4, 2022

Webinar on Advanced Techniques in Data Blending

A webinar on data blending best practices: combining social media, website analytics, and CRM data for comprehensive audience views and smarter campaign analysis.
Ilya Chu
Ilya Chu
March 23, 2023