Collect Microsoft Ads Data into Snowflake

Own your Microsoft Ads data in Snowflake with OWOX Data Marts. Collect campaign, keyword, and performance data directly into Snowflake, control schema and refresh logic, and reuse it across BI tools and AI Insights.

Collect Microsoft Ads Data into Snowflake
Collect Microsoft Ads Data into Snowflake

Own Your Microsoft Ads (ex. Bing Ads) Data

Load Microsoft Ads data directly into Snowflake and keep full control over structure, access, and updates.

Step 1: Create a Snowflake Data Storage

Start by connecting your own Snowflake account as a data storage.

  • Use your Snowflake account, database, and schema
  • Select a dedicated Snowflake warehouse to control cost and performance
  • Keep full ownership of Microsoft Ads data

Snowflake becomes your single source of truth for Microsoft Ads analytics.

Step 1: Create a Snowflake Data Storage
Connect Snowflake
Step 1: Create a Snowflake Data Storage
Step 2: Create a Microsoft Ads Data Mart

Step 2: Create a Microsoft Ads Data Mart

Create a new Data Mart and choose Connector as the definition type.

  • Select Microsoft Ads as the data source
  • Connect your Microsoft Ads advertising account
  • No API coding or engineering required

This defines what Microsoft Ads data you collect.

Step 2: Create a Microsoft Ads Data Mart
Create Microsoft Data Mart
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Step 3: Select Fields & Configure Data Import

Choose exactly which Microsoft Ads data you want to store in Snowflake.

  • Select the appropriate Microsoft Ads API endpoint
  • Choose fields such as impressions, clicks, spend, conversions, and keyword metrics
  • Define the destination database, schema, and table in Snowflake

Publish the Data Mart once configuration is complete.

Step 3: Select Fields & Configure Data Import
Configure Data Import
Step 3: Select Fields & Configure Data Import
Step 4: Run & Schedule Microsoft Ads Data Collection

Step 4: Run & Schedule Microsoft Ads Data Collection

Once published, control how and when Microsoft Ads data is imported.

  • Incremental load to import the current day’s data
  • Backfill (custom period) to load historical Microsoft Ads data
  • All runs are logged and visible in Run History

Schedule updates to keep your Snowflake data fresh.

Step 4: Run & Schedule Microsoft Ads Data Collection
Run Data Mart
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Step 5: Use Microsoft Ads Data Across BI Tools & AI Insights

Your Microsoft Ads data is now available in Snowflake.

  • Analyze performance in Google Sheets or Looker Studio
  • Join Microsoft Ads data with GA4, CRM, or revenue datasets
  • Enable AI Insights for alerts, summaries, or performance questions
  • Schedule insights delivery to Slack or email

One dataset. Multiple activation paths.

Step 5: Use Microsoft Ads Data Across BI Tools & AI Insights
Activate Your Data
Step 5: Use Microsoft Ads Data Across BI Tools & AI Insights

Turn Microsoft Ads Data into Business Decisions

Schedule a quick walkthrough to see how OWOX Data Marts helps you:

  • Collect Microsoft Ads Data into Snowflake
  • Deliver trusted insights to business teams
  • Reduce reporting chaos & manual work
  • Scale analytics without adding complexity
Also, on this call, you’ll learn how data teams utilize AI Insights to always deliver what matters the most
Turn Microsoft Ads Data into Business Decisions

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