Find out which items and categories are more profitable to promote and which landing pages best convert visitors to buyers. Evaluate the effectiveness of advertising channels for various categories and landing pages to efficiently plan your budget and increase sales.
Some products attract users; others sell well. But these are not always the same products.
This dashboard from OWOX BI will show you how user behavior differs depending on the category of goods to which users are directed by various traffic sources.
Understand which product groups are more profitable to promote in order to boost sales.
On this dashboard, you can see how conversions are distributed depending on the type of page users arrive at from various sources.
This information will help you assess the profitability of content marketing and select the most profitable landing pages to promote.
To compare the effectiveness of advertising channels, marketers have to switch between reports or manually summarize data in Excel and Google Sheets. This takes a long time and negatively affects the quality of data, and therefore decisions made.
With OWOX BI, you don’t need to prepare data. You get a ready-to-update dashboard for all traffic sources.
With OWOX BI, create a cross-channel digital marketing dashboard by integrating over 150 data sources for holistic insights.
Paid ads, on-site analytics, SEO, social media, email marketing - create a single report for all channels instead of one report for each.
Start with a template, personalize your sources, set up on-site tracking, and receive your report in under 30 minutes. Automate the entire process.
Infuse your reports with your brand identity. Customize reports with your logo, colors, and branding to create a professional, cohesive look.
Unlike other platforms, OWOX BI captures real-time user behavior data, & overcomes cookie limitations. Find out what truly drives your conversions with accurate insights.
Identify your most profitable channels, allocate your advertising budget, and fine-tune your campaigns to maximize ROI. Stay ahead of the competition with data-backed optimizations.
Unify your scattered reports and ensure reliable data alignment. Experience accurate and consistent insights for well-informed decision-making.
Foster cross-team collaboration with shared insights and reports. Empower your colleagues to make informed decisions and drive growth together.