Define Metrics Once. Reuse Across reports in Any BI Tools.

Different teams define the same metric in different ways – leading to broken trust, misalignment, and dashboard disclaimers.

Unify your company’s KPIs in one semantic layer so everyone works from the same definitions:

(1) Centralize metrics, dimensions, and business terms in a single data catalog;
(2) Reuse logic across data marts, dashboards, and reports;
(3) Align teams and stakeholders by eliminating duplicate logic and manual patchwork.

You spend more time fixing filters and joins than enabling strategic decisions.

Structure your model once and reuse it across the business

(1) Define metrics by business context - e.g., funnel, campaign, cohort, etc.;
(2) Map relationships between objects and data marts;
(3) Empower others to build reports without redefining logic – every time.

Business users want answers. You want guardrails. Most tools force you to pick one.

Let anyone explore complex business data using trusted logic – with zero SQL:

(1) Use predefined join paths and metrics for accurate, governed exploration;
(2) Empower teams via Conversational UI, Sheets, or dashboards;
(3) Reduce report requests and free analysts to focus on strategic work.

You hesitate to act because the numbers don’t match – or worse, don’t make sense.

Create a layer that bridges business terms with physical data tables:

(1) Give everyone access to consistent campaign, funnel, and revenue metrics;
(2) Improve confidence in reporting and decision-making;
(3) Foster a culture of trust, transparency, and clarity – across all departments.