Due to the GDPR, Consent Mode, and restrictions on the use of cookies, a lot of companies are now looking for Google Analytics alternatives, as they’re concerned their regular Google tech stack stores data on servers located in the US.
Accordingly, companies are thinking of changing their technology stack, which is painful and expensive — but they don’t have to do this.
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Hours → minutes
Something that used to take a couple of hours – pulling five or six reports from Shopify, Google Analytics, Klaviyo – I now do in minutes, and I know it's the correct answer.
![How to Set up [GA4] to BigQuery Export](https://cdn.prod.website-files.com/676a9690ef4ec151a69571ff/6776634d0e0c6b5a57087e64_33741.avif)
For 10 years, we couldn't get a source of truth. Now we make very high-quality decisions quickly. Literally in five minutes.