Connect TikTok Ads Data to Google Sheets
Use Google Sheets as a reporting destination for TikTok Ads data collected with OWOX Data Marts. Collect TikTok Ads Data into any data warehouse, then reuse it in Sheets (or Data Studio) for reporting. Or enable AI Insights and deliver ads performance & alerts into chat tools or by email.
TikTok Ads Endpoints
7 TikTok Ads endpoints you can import. Each lands in its own table in your warehouse.
Ad Groups
Ad groups within your campaigns — bid strategy, optimization goal, placement, and targeting schedule.
45 fieldsAd Performance
Daily ad performance — impressions, clicks, spend, conversions, video views, and engagement.
39 fieldsTime seriesAd Performance by Country
Daily ad performance broken down by country — impressions, clicks, spend, conversions, and video views.
40 fieldsTime seriesAds
Individual ads — creative type, format, call to action, status, and links to their campaigns and ad groups.
46 fieldsAdvertiser Account
Advertiser account — name, company, and currency.
4 fieldsCampaigns
Your campaigns — objective, type, status, budget, and schedule.
34 fieldsCustom Audiences
Custom audiences — type, size, validity status, and expiration.
9 fields
Step 1: Create a TikTok Ads Data Mart
Start by creating a new TikTok Ads Data Mart and choose Connector as the definition type.
- Select TikTok Ads as the data source
- Specify the Advertiser ID that you want to collect data from
- Authorize access to your TikTok Ads account
Step 2: Select a Data Storage
All data should have it’s home. You need to connect a storage where your TikTok Ads data will be stored & processed.
- Choose a supported data warehouse such as BigQuery, Snowflake or Redshift.
- Store raw TikTok Ads data in one central place so you can blend them later on
- Keep full ownership and control over your data
Step 3: Select API Endpoint & Fields
Choose exactly which TikTok Ads data should be collected.
- Select the appropriate API endpoint (for example, ad_account_insights)
- Choose metrics such as spend, impressions, clicks, and conversions
- Define the dataset and table where data will be stored
Step 4: Create TikTok Ads Report in Google Sheets
Now it’s time to enable your TikTok Ads data in Google Sheets
- Add Google Sheets as a Destination
- Create a new Google Sheets Document, share it, then Create & Run your report
- Check the box for regular updates to keep data fresh
Step 5: Get more from your TikTok Ads Data
Your TikTok Ads data is now available for analysis in Google Sheets. But why stop at just this? You can reuse the same TikTok Ads Data Mart to:
- Enable TikTok Ads AI Insights delivered on a schedule to Slack, MS Teams or by Email
- Visualize TikTok Ads Data in Data Studio. Just tik the box on the destinations tab
- Blend TikTok Ads data with GA4, CRM, or other ad platforms
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- 0.37.0Short links resolve only on known short link services and domains you allow
- 0.37.0Unchecking a column in the OWOX Extension no longer fails Save & Run
- 0.36.0Resolve short links in every ads connector, with nested paths and a per-Data-Mart cache
- 0.35.0Google Sheets: the first sheet of an auto-created document is named after the report
- 0.34.0MCP report tools: update the report you have instead of creating another
Turn TikTok Ads Data into Actionable Insights
See how OWOX Data Marts helps you analyze TikTok Ads data in Google Sheets, blend it with other sources, and scale reporting without rebuilding logic.
Get Started Free- Internal OWOX data as of 2026-10-02
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