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AI Analytics is Unavoidable. Losing Control Should not Be.
AI can help teams get answers faster. But without a reporting system underneath, it creates mistakes at scale (and sound confident). OWOX Data Marts makes AI accountable – by grounding it in analyst-defined logic and governed data.
12x
⚡ time to resolution
20x
⬇ cost per reporting request
10x
⬆data team productivity
AI Analytics Feels Powerful, but Risky
AI analytics tools promise instant answers, fewer tickets, and independence from data teams... And in demos, they often deliver. But in real setups - something breaks.
AI infers business logic instead of using defined metrics
Confident answers hide ambiguity in joins and metrics definitions
Different people get different explanations for the same numbers
Data teams stay accountable for the result – without owning it
The result: speed increases, trust quietly erodes.
AI Doesn’t Break Analytics.
It Exposes Broken Systems.
AI analytics tools assume that metrics definitions already exists in your data setup… But in reality:
⚠️ Metrics definitions lives in each data analyst’s head...
🪨 They are scattered and depend on who asks the question...
❌ Logic or / and SQLs to define is implicit
AI fills the gaps with guesses – and explains them confidently.
That’s not intelligence. That’s risk.
AI-Analytics Tools vs OWOX
Other AI Analytics Tool
- AI interprets raw data
- Logic is inferred, not owned
- Definitions change per question
- Analysts fix issues after the fact
- Accountability is unclear
OWOX Data Marts
- Analysts define logic explicitly
- Metrics are versioned and documented
- AI operates inside guardrails
- Answers are repeatable and traceable
- Accountability is clear and owned
AI answers questions.
OWOX guarantees responsibility for the answers quality.
Trusted AI, Used the Right Way
OWOX is not an “AI-first” analytics tool.
It’s a system-first self-service analytics platform that makes AI safe to use in real organizations with real numbers.
With OWOX:
With OWOX:
- Analysts define metrics, joins, and context
- Logic lives in one governed layer
- Data freshness and delivery are explicit
- AI helps explore and explain – not invent meaning
AI becomes a delivery assistant, not a truth oracle.
Data Analytics Needs Clear Ownership.
Not Guessing.
When numbers don’t match, someone is always accountable.
