Revolutionize your finance marketing analytics with OWOX

Unleash the Power of Real-time Data Collection & Conversion Modelling so you can Attract More Customers & make Data-driven decisions with a 100% secured marketing analytics tool

Real-time Data Collection

Analytics-Ready Data

Data Quality Monitoring

Security and Privacy

Get a 360-Degree View of Your Marketing Performance

Gain a comprehensive understanding of what channels bring customers to your finance services and build a complete profile of your audience. Our platform automatically unifies data from your banking transactions, website traffic, mobile apps, advertising services, and CRM system, enabling you to see the real profit generated by each channel, campaign, and keyword.

With our notification system, you can be alerted to any anomalies or discrepancies in your reports, ensuring the accuracy of your banking data insights.

Collect all of your data in one place

Try Real-Time Data Collection with data quality monitoring

OWOX BI offers server-side tracking and real-time streaming of user behavior data in Google Analytics 4 format, providing you with high-quality and complete data to make fully-informed decisions. Even if you lack data due to non-consenting users, our conversion modeling can help you measure channel efficiency and gain valuable insights.

Ready to unlock valuable insights in a cookieless world? Request a demo today to see how OWOX BI can help you optimize your marketing strategy.

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Segment Your Customers for Better Conversion Optimization

OWOX BI enables you to segment your contacts based on their behavior, demographics, and preferences, giving you valuable insights into their goals and desires. By analyzing user behavior, you can gain a deeper understanding of what motivates your customers to use finance services and how to optimize their experience for maximum effectiveness.

Using this information, you can develop customized marketing campaigns to drive Cross-sell and Upsell opportunities, increasing your conversion rates and ROI.

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Improve Your Campaign Management with Multichannel Reporting

OWOX BI enables you to analyze your marketing impact across multiple channels, including online and offline, giving you a comprehensive view of user behavior and enabling you to make data-driven decisions to increase your banking advertising ROI.

By evaluating the probability of conversion and analyzing user behavior, you can gain valuable insights into how to optimize your banking advertising campaigns for maximum effectiveness.

Improve your reporting

Maximize Your ROI with Advanced Performance Tracking

Don't settle for surface-level of key performance metrics. With OWOX BI, you can gain a deeper understanding of your marketing efficiency by tracking costs and revenue based on customer lifetime value (CLV), product, or point of sale, in addition to the standard source/medium/campaign breakdowns.

Our platform allows you to measure the effectiveness of your banking products, client segments, and landing pages, while analyzing new and returning customer segments. With this level of detail, you can make data-driven decisions that maximize your banking ROI.

Optimize your funnel

Get Expert Analytics Support with OWOX BI

When you choose OWOX BI, you're not just getting a platform, you're getting access to a team of experienced analytics professionals. Our team has a proven track record of implementing complex multichannel reporting projects for marketing data analytics in the finance industry around the world, including trusted banks like Raiffeisen.

When you entrust your finance marketing analytics tasks to our team, you can rest assured that our experts will analyze your project in detail and recommend the best solutions for building an analytics stack and visualizing your marketing data.

Streamline Your Marketing Efforts with our Extensive Connector Library

OWOX BI makes it easy to integrate your data from over 150 platforms, giving you a single source of truth for your reporting and analytics needs. With OWOX, your data is analysis-ready, saving you valuable time and effort.

Take Your Finance Marketing to the Next Level

Comprehensive omnichannel reporting

Measure the effectiveness of each of your marketing channels, including your website, apps, local offices and returned orders so you can optimize your marketing strategy for maximum ROI.

Real-time data collection

Collect hit-level data in real time with OWOX BI and use it for trigger-based campaigns or frequently updated dashboards.

Extended cookie lifetime

Use OWOX BI server-side website tracking to collect first-party data and merge it with marketing data to improve acquisition campaign analysis.

Accurate ad cost attribution

Evaluate media advertising effectiveness for different user cohorts, regions, landing pages, and product groups with session-based ad cost attribution.

Unified cross-device user profiles

Merge all data about user behavior from your site, various devices, and applications into a single profile for a holistic view of user behavior.

Privacy and security

Collect first-party data based on user consent with OWOX server-side tracking, which securely stores data on your personal domain and in your preferred location (EU, US, or worldwide).

Make data-driven decisions with detailed marketing dashboards

Digital marketing report template

All important business marketing metrics in one dashboard. Find out how much revenue each channel generates, how you fulfill the marketing sales plan and how to allocate your budget to reach your goals.

Digital marketing dashboard

Analyze campaigns from Google Ads, Facebook, and other advertising services on one dashboard. Compare campaign performance and optimize your marketing budget.

Top 30 handpicked Google Looker Studio dashboards for marketers

Marketers are always in need of automated dashboards with up-to-date data. We’ve prepared a selection of different and complex templates for marketing reporting that you can receive in a few clicks.

2,000 companies rely on us All testimonials

  • OneClass

    Great Service!

    We needed a solution that allowed us to keep a copy of all the analytics hits we were tracking. OWOX helped us do exactly that. We are able to stream millions...
  • Answear

    A leap forward to better analytics

    OWOX BI helped us take ANSWEAR’s analytics strategy up a level. ANSWEAR is a fast developing online retailer and it needs high-quality analysis. Other analytics tools...
  • Chantelle

    Great job, OWOX team!

    We’ve been working with OWOX on ROPO analysis for the past 6 months. By reconciling data from our CRM systems and behavioral online raw data into Google BigQuery, we were able to better understand our customers’...
  • Mindshare

    Trainings with OWOX

    We asked their help to get more information about Google Analytics and Tag Manager. They came over and gave a good 2 full days of training plus a little extra with analysis. They were...
  • QVC

    Great Team

    We have worked with OWOX on the implementation of the Google Analytics and Big Query products. They have done an huge work and we are totally satisfied for the result, now we are able...
  • DHL Transportörerna Intresse AB

    Amazing product and team

    We are using OWOX BI BigQuery Report for Google Spreadsheet — and love it! It’s powerful as it give us Big Data in a easy manageable format. I can really...

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  • G2 Crowd Top 3
  • Google Cloud Partner
  • Capterra

Simplify Your Finance Marketing Data Analysis

Unlock a better way to work with your marketing data.

Book a personal demo to:

  • Get an overview of OWOX solutions to empower better business decisions.
  • Learn about a complex and clear analytics workflow for achieving higher ROI and lower ad spend with accurate reporting and insights.
  • Receive a customized solution for reaching your business goals after the demo.


  • G2 Crowd Top 3
  • Google Cloud Partner
  • Capterra