Collect X Ads Data into Google BigQuery
Own your X Ads data in Google BigQuery with OWOX Data Marts. Collect analytics-ready advertising data directly into BigQuery, control schema and refresh logic, and reuse it across BI tools and AI Insights.
X Ads Endpoints
10 X Ads endpoints you can import. Each lands in its own table in your warehouse.
Accounts
Advertising accounts — name, business, country, timezone, and approval status.
12 fieldsAd Performance
Daily ad performance by placement — impressions, clicks, spend, engagements, and social actions.
20 fieldsTime seriesAd Performance by Country
Daily ad performance broken down by country — impressions, clicks, spend, engagements, and social actions.
21 fieldsTime seriesAll Cards
All card types with full creative details — type, title, destination URL, call to action, and media.
28 fieldsCampaigns
Your campaigns — status, budget optimization, daily and total budget, and currency.
19 fieldsCards
Website and app cards — type, URI, and components.
8 fieldsLine Items
Line items within campaigns — bid strategy, goal, product type, budget, and schedule.
33 fieldsPromoted Tweets
Tweets promoted as ads — status, approval, and links to their tweets and line items.
8 fieldsTargeting Locations
Reference table of location IDs with names and country codes — join targeting_value with the country field in Ad Performance by Country.
4 fieldsTweets
Original tweets used as ad creatives — text, type, language, engagement counts, and card URI.
34 fields
Step 1: Create a Google BigQuery Data Storage
Start by connecting your own Google BigQuery project as a data storage.
- Use your own BigQuery project and datasets
- Keep full ownership of X Ads data
- No third-party data warehouses
Step 2: Create an X Ads Data Mart
Create a new Data Mart and choose Connector as the definition type.
- Select X Ads as the data source
- Connect your X Ads account
- No API coding or engineering required
Step 3: Select Fields & Configure Data Import
Choose exactly which X Ads data you want to store in BigQuery.
- Select the appropriate X Ads API endpoint
- Choose fields such as impressions, clicks, spend, engagements, and campaign attributes
- Define the destination dataset and table name in BigQuery
Step 4: Run & Schedule X Ads Data Collection
Once published, control how and when X Ads data is imported.
- Incremental load to import the current day’s data
- Backfill (custom period) to load historical data
- All runs are logged and visible in Run History
Step 5: Use X Ads Data Across BI Tools & AI Insights
Your X Ads data is now available in Google BigQuery.
- Analyze performance in Google Sheets or Looker Studio
- Join X Ads data with GA4, CRM, or revenue datasets
- Enable AI Insights for alerts, summaries, or performance questions
Every claim has a receipt.
Real things real customers said — each quote pinned to a specific claim, straight from the quotes database.
Nodari RizunFounder & CEO, Pürblack®“AI, by the nature of the models, will hallucinate. And because of that, you need something which will create guardrails to ensure that there are no hallucinations, that you can trust your data.”
Mark SimmonsCMO, Pürblack®“We had six or seven different channels and no single source of truth — it was almost impossible, a lot of guesswork.”
Nodari RizunFounder & CEO, Pürblack®“We regained time. And time is the one resource that never comes back.”
Turn X Ads Data into Business Decisions
Schedule a quick walkthrough to see how OWOX Data Marts helps you collect X Ads data in BigQuery, reduce reporting chaos, and scale analytics with confidence.
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