Own Your Twitter Ads Data

Collect X Ads Data into Google BigQuery

Own your X Ads data in Google BigQuery with OWOX Data Marts. Collect analytics-ready advertising data directly into BigQuery, control schema and refresh logic, and reuse it across BI tools and AI Insights.

Connect

Step 1: Create a Google BigQuery Data Storage

Start by connecting your own Google BigQuery project as a data storage.

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Use your own BigQuery project and datasets
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Keep full ownership of X Ads data
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No third-party data warehouses
Connect BigQuery
Step 1: Create a Google BigQuery Data Storage
Step 1: Create a Google BigQuery Data Storage
Step 2: Create an X Ads Data Mart
Create

Step 2: Create an X Ads Data Mart

Create a new Data Mart and choose Connector as the definition type.

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Select X Ads as the data source
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Connect your X Ads account
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No API coding or engineering required
Create X Ads Data Mart
Step 2: Create an X Ads Data Mart
Configure

Step 3: Select Fields & Configure Data Import

Choose exactly which X Ads data you want to store in BigQuery.

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Select the appropriate X Ads API endpoint
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Choose fields such as impressions, clicks, spend, engagements, and campaign attributes
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No third-party data warehouses
Configure Data Import
Step 3: Select Fields & Configure Data Import
Step 3: Select Fields & Configure Data Import
Step 4: Run & Schedule X Ads Data Collection
Run

Step 4: Run & Schedule X Ads Data Collection

Once published, control how and when X Ads data is imported.

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Incremental load to import the current day's data
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Backfill (custom period) to load historical data
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All runs are logged and visible in Run History
Run Data Mart
Step 4: Run & Schedule X Ads Data Collection
Activate

Step 5: Use X Ads Data Across BI Tools & AI Insights

Your X Ads data is now available in Google BigQuery.

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Analyze performance in Google Sheets or Looker Studio
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Join X Ads data with GA4, CRM, or revenue datasets
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Enable AI Insights for alerts, summaries, or performance questions
Activate Your Data
Step 5: Use X Ads Data Across BI Tools & AI Insights
Step 5: Use X Ads Data Across BI Tools & AI Insights
Social proof

Every claim has a receipt.

Stats with comment threads attached — like a colleague verifying your numbers in a shared sheet.

170,000
Users on OWOX Platform — and growing 40% year-over-year.
B2
cell "users on platform"
SM
Sarah M.
Head of Analytics, Retail
3d ago

We migrated 200+ reports from Looker to OWOX Data Marts. Our team now self-serves without filing a single Jira ticket. Easily the best infrastructure decision we made this year.

✓ Verified
12 min
Median time-to-first-report for new OWOX users. No onboarding calls required.
C4
cell "time to first report"
DL
David L.
Data Lead, SaaS
Sarah M.

Connected BigQuery, set up 37 data marts, built a data model and had live reports in Sheets in under 15 minutes. My team thought I was joking when I showed them how they can now get live reports right in their sheets.

✓ Verified
Self-service analytics

Turn X Ads Data into Business Decisions

Google Sheets were never designed to be a system of record. With OWOX Data Marts, Sheets becomes a trusted analysis layer — powered by governed data marts defined upstream in your warehouse.

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Business teams keep the flexibility they love
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Data teams retain control over logic and definitions
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No more fragile joins duplicated across spreadsheets
See how it works
→