Get Microsoft Ads Insights Delivered by Email
Use OWOX Data Marts to turn Microsoft Ads data into AI-powered insights delivered straight to your inbox. Stay informed, spot issues early, and get answers – without dashboards.
Microsoft AdsConnectedAd Performance R…CampaignsUser Location Pe…
EmailSpendClicksImpre…Daily 09:00Microsoft Ads Endpoints
3 Microsoft Ads endpoints you can import. Each lands in its own table in your data warehouse.
Ad Performance Report
Daily ad performance — impressions, clicks, spend, and conversions segmented by device, network, and match type.
92 fieldsTime seriesCampaigns
Your campaign and ad group structure — type, status, bid strategy, budget, and keyword settings.
52 fieldsUser Location Performance Report
Daily performance by user physical location — impressions, clicks, spend, and conversions broken down by country, state, and city.
81 fieldsTime series
Step 1: Collect Microsoft Ads data
Start by collecting raw Microsoft Ads data into a storage using OWOX Data Marts.
- Choose a data warehouse such as BigQuery, Snowflake or AWS Redshift
- Collect spend, impressions, clicks, conversions, keywords, and campaign structure
- Keep full ownership and transparency over your ads data
Step 2: Define metrics & business logic
Define how Microsoft Ads performance should be calculated and interpreted.
- Create or reuse a Microsoft Ads Data Mart
- Define metrics like CPA, CPC, CTR, ROAS, or custom KPIs
- Ensure consistent logic across teams and reports
Step 3: Configure AI Insights
Choose which Microsoft Ads insights you want to receive.
- Daily or weekly performance summaries
- Spend spikes, drops, or keyword-level anomalies
- Campaigns, ad groups, or keywords that overperform or underperform expectations
Step 4: Deliver Insights by email
Send Microsoft Ads insights directly to your email inbox.
- Choose recipients across marketing, finance, or leadership teams
- Schedule automated delivery or receive alerts when thresholds are met
- Review insights asynchronously, without logging into tools
Step 5: Extend Insights to your team
Email is often just the starting point.
- Reuse the same data mart in Google Sheets or Data Studio
- Blend Microsoft Ads data with GA4, CRM, or revenue data
- Also deliver AI Insights to your corporate messenger like Slack, Microsoft Teams, or Google Chat
Every claim has a receipt.
Real things real customers said — each quote pinned to a specific claim, straight from the quotes database.
Nodari RizunFounder & CEO, Pürblack®“AI, by the nature of the models, will hallucinate. And because of that, you need something which will create guardrails to ensure that there are no hallucinations, that you can trust your data.”
Mark SimmonsCMO, Pürblack®“We had six or seven different channels and no single source of truth — it was almost impossible, a lot of guesswork.”
Nodari RizunFounder & CEO, Pürblack®“We regained time. And time is the one resource that never comes back.”
- 0.40.0Connecting a plan from Google Sheets takes fewer guesses
- 0.39.0Reload a year of history in one backfill, not twelve
- 0.39.0Long Facebook Ads imports no longer fail on a corrupted response
- 0.38.0Shopify connector: more orders fields, including line-item discounts
- 0.37.0Short links resolve only on known short link services and domains you allow
Turn Microsoft Ads Data into Actionable Updates
See how OWOX Data Marts helps you move from Microsoft Ads data to AI-powered insights delivered by email – without dashboards, manual checks, or broken metrics.
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