Import Data from Sparkpost to Google BigQuery

Transactional emails, also called "triggered emails", help you retain loyal customers and improve the conversion rate. But do you take into account all the data about users' actions whom you send your emails? What if we tell you that you can deliver emails to the users who opened your previous emails but did not follow any link? Or to the users who have certain items in their wishlist? Or to users who have certain items in their wishlist?

With SparkPost, you collect all the data about emails and user interactions with specified emails. With Google Analytics, you analyze data about user activity on your website. Use OWOX BI Pipeline to collect all the data in Google BigQuery. You’ll be able to see the data in real time, and reveal patterns in user behaviour. Then you'll be able to use these patterns to create new, even more effective transactional emails. Your customers will be more likely to read your emails, and you’ll get more sales.